In collaboration with the Caribbean Tourism Organization Year of Romance & www.MarryCaribbean.com, Jamaica will close out 2016 with the Ultimate Jamaican Dream Wedding taking place at the fabulous Moon Palace Jamaica Grande, December 10th.
“This has been a truly collaborative effort and one that again reminds the world that the Caribbean is always the Oasis of the Western Hemisphere with product and service that fosters romance, weddings/honeymoons and of course relaxation from a hectic work life. While the Ultimate Jamaican Dream Wedding was geared to the North American market, responses came in from all over the world – from China to Canada, says Jacqueline Johnson, CTC and CEO of www.MarryCaribbean.com & www.CaribbeanWeddingAssociation.com.
The Romance (wedding & honeymoon) market in the U.S. market has seen an uptick in spending with the average couple spending approximately $27,000.00 on their wedding. Of course the Caribbean collectively enjoys the largest share of the romance market and prediction is that expenditure for destination wedding is poised to grow in 2017.
Jamaica’s commitment to this promotion under the stewardship of Mr. Paul Pennicook – Director of Tourism, puts Jamaica in the forefront of this ‘must buy’ market. With bridal market expenditure in the North American Market of over $100Billion, the contest was designed not only to close out the Year of Romance but to capture the newly engaged and be a presence in the highest engagement season, a timing that is not lost in the marketing initiatives of the Jamaican Marketing Team. In addition, the video and photos from the wedding will be used to promote all sponsors and the Jamaica Bridal Market throughout 2017.
Without partners this program would not have had the massive presence that this promotion generated. Thanks to:
- *Mon Cheri for providing the wedding gown
- *1888mytuxes.com for outfitting the groom in the latest tuxedo
- *Caribbean Tourism Organization for flight arrangements for the bride & groom on Caribbean Airlines
- *Tropicana Jewelers for providing gift certificate of US$1,000.00 to the lucky couple
- *Jewel Runway Bay Beach Resort for the first year anniversary trip
- *Glamour Tours for transportation in Jamaica
- *Brenda O’Neale, Travel Agent extraordinaire of With This Ring Destination Wedding & Honeymoon
- *Reggae Superstar Christopher Martin will serenade the couple (live) with his hit song “Take My Love”
- *Moon Palace Jamaica Grande: providing the beach wedding ceremony from the Palace Resorts exclusive Nautical Wedding Collection.
With over 2 million weddings in the U.S. Market “today’s consumers are empowered and travel savvy and know more about their travel options than ever before. At MarryCaribbean.com we pride ourselves on providing the tools to enable them to make informed choices with ready access to our advertisers and their products” she concluded.
MarryCaribbean.com the award winning website by the Shanghai Travelers Club/China offers the internet’s most complete listing of Caribbean destination wedding and honeymoon resources. Designed to encourage visitor interaction, the site offers new and innovative ways to make a Caribbean wedding an extraordinary experience, and satisfies the demands of the most discerning couples.
Jacqueline Johnson was Executive Travel Director of Brides Magazine, Modern Bride, Elegant Bride, Brides Destination Weddings & Honeymoons and Brides.com. She has also served as VP/Associate Publisher for Bridal Guide Magazine. For over two decades she served on the Board of Directors of the Caribbean Tourism Organization (CTO) with the Ministers and Directors of Tourism, and for the past 10 years she has been a member of the Executive Committee. She is also the recipient of CTO’s Medal of Excellence as one of the 50 Most Influential Persons in the Caribbean. Johnson is Chairman of the CTO Foundation, an organization that raises funds to further the education of outstanding Caribbean citizens who have demonstrated a career commitment to tourism; and she is a Certified Travel Counselor (CTC). She is a contributor to Travel Agent Magazine and is frequently invited to speak on the wedding and honeymoon travel market.