CTO News

Archive for May, 2018

CARIBBEAN CULTURE, FASHION & CULINARY ARTISTRY ENHANCE CARIBBEAN WEEK 2018 EVENTS (#CWNY18)

NEW YORK, NY (25 May 2018) – Vibrant colours, authentic cuisine and Caribbean fashion will be on display in the Grand Ballroom at the Wyndham New Yorker Hotel as five Caribbean American designers and an exceptionally talented Caribbean chef will be featured during the Caribbean Tourism Industry Awards Dinner and Fashion Show on Thursday, 7 June 2018 from 6:30 p.m. – 10:00 p.m. as part of Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18) hosted by the Caribbean Tourism Organization (CTO).

Rejuvenation – A Caribbean American Fashion Showcase will feature industry veteran Malchijah Hats from Guyana, d’Marsh Couture headed by Jamaican designer Glenroy March, Haitian fashion designer Berny Martin’s CatouWear, and high-end women’s brand apparel Fashion Sixty4’s Samanta Samuel from Trinidad and Tobago. The fashion show will be presented by JLC PRoductions, in association with EventsWorks and TSD Image.

“For decades, the Caribbean has been a source of inspiration to fashion designers, movie makers and other artists globally, however, the creatives of the Caribbean have yet to capitalize, en masse, in their own vibrant creativity. Surely in this Year of Rejuvenation, we should all agree that the time has indeed come for the Caribbean to shore up its sustainable diversity and as a region, create economic empowerment through cultural development,” said Janice Lawrence-Clarke, Founder CAFE – Caribbean American Fashion Exchange™.

The event will also feature the culinary masterpieces of Barbados native Chef Jason Howard. Chef Howard is marking his place in history as a modern Caribbean chef as he infuses the flavours of his native cuisine with French cooking techniques to create stunning, balanced, and thought-provoking dishes, known for vibrant colours and diverse textures.

“Coming to New York to be a part of a celebration of Caribbean food is testimony to my belief that our cultural influences have taken root in international cuisine and fine dining,” said Howard, adding “This should be inspiration for upcoming Caribbean chefs to express themselves using the ingredients, techniques and flavours which first sparked their passion for food.”

“CTO is committed to continuing to showcase the great cultural talent of the region, through food, music, fashion and many other expressions,” said Sylma Brown, director CTO-USA. “Caribbean Week is an important and perfect platform for destinations to seamlessly highlight the authentic and complex nature of the region. CTO is grateful for the opportunity to share with the world the work of a few of many of the region’s savvy designers and chefs during Caribbean Week,” Brown added.

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the re-energising and rejuvenating power of Caribbean wellness. During the week-long event (3-8 June), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

About Caribbean Week New York

Caribbean Week New York is the largest regional tourism activity in the New York area. Artists, performers, celebrity chefs, the Diaspora community, investors and other strategic partners join government officials, tourism stakeholders and the media for a week of festivities, raising awareness for the Caribbean’s diverse tourism industry and provide opportunities. Member destinations will have the opportunity to promote their individual products and services, participate in meetings, seminars and other business development activities to further enhance the Caribbean brand, and provide updates and critical support to the travel agents and media who influence key travel demographics in the region’s #1 source market.

Caribbean Week is supported by: Academy Engraving, American Express, Anguilla, Anse Chastanet & Jade Mountain, Antigua & Barbuda, Arrivalist, Islands of the Bahamas, Barbados, Bloomingdale’s, Caribbean Airlines, Cayman Islands, Cholula Food Company, Cititech Solutions, Club Med, Delta Air Lines, Doctor’s Cave, Dominica, Empire State Building, GoGo Vacations, Grace Foods, Grenada, Haiti, Half Moon, Jamaica, JetBlue, Ka’ana Resort and Spa, Manhattan Beer Distributors, Martinique, Saint Lucia, Seaborne Airlines, Sheraton-Puerto Rico, Sugarcane Restaurant, Travel + Leisure, Travel Impressions, TripAdvisor, Unique Vacations/Sandals, West Indian American Day Carnival Association (WIADCA), and William Sonoma. Media Sponsors: Meredith Travel Group, UBC Network, and Zee TV.

To participate in, or sponsor any Caribbean Week New York event, visit www.caribbeanweek.com; email [email protected] or call (212) 635-9350.

CTO members receive special concessions when they participate in Caribbean Week New York. To find out more about membership visit http://bit.ly/alliedmembers or email [email protected].

For more information on the Caribbean Tourism Organization, please visit www.OneCaribbean.org and follow CTO on Facebook, Twitter, Instagram and LinkedIn to be part of the conversation.

Posted in: 2018 News, Blog, Caribbean Week

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Caribbean Week New York Travel Agent Trade Show & Educational Forum Highlights Wellness Tourism

NEW YORK, NY (29 May 2018) – Travel and tourism suppliers, agents and distributors will come together at the Caribbean Tourism Organization’s (CTO) Trade Show and Educational Forum for Travel Agents as part of Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18). The event for travel professions is by invitation only and will take place Tuesday, 5 June 2018, from 5:30 – 9 p.m. at the Wyndham New Yorker Hotel (481 Eighth Avenue).

Tying in with CTO’s “Year of Wellness and Rejuvenation” for 2018, the high-profile event is themed “Selling Wellness Travel” and will showcase why the Caribbean is the premier region for health and wellness – practices that have become increasingly important in societies around the world.

“Destinations, hotels and other suppliers are enhancing or shifting their products to appeal to a wellness-conscious affluent demographic and travel agents must position themselves to benefit from this trend,” said Sylma Brown, Director, CTO-USA. She added, “According to the Wellness Global Institute, between 2013 and 2015 the wellness industry grew at a faster rate than any other industry and wellness tourism is on a trajectory to become an $800 billion industry by 2020. Travel agents must capitalize on this market share to ensure their continued success.”

Event attendees will get insight into this market segment from Sandra Ramani, senior contributing editor, Organic Spa Media Ltd. Celebrating her tenth year with the publication, Ramani has been covering spa, beauty, wellness, travel and lifestyle topics for over 18 years. Previously she served as a spa/beauty editor for New York Magazine and as editor-in-chief of Premier Traveler magazine.

In keeping with CTO’s objective of providing travel agents with the tools that will help keep the Caribbean top-of-mind when discussing travel options with clients, this forum will feature several Caribbean destinations sharing information on their diverse wellness products – a market segment that can present significant financial rewards for agents who are knowledgeable and able to develop packages that appeal to a wider audience of well-connected discerning affluent travellers.

The event is designed to give suppliers and destination representatives the opportunity to highlight what is special about their product and share relevant information, tips and trends with travel agents who work with leading tour operators with a heavy concentration on Caribbean travel.

“During the trade show and educational forum, public and private sector exhibitors will showcase the diverse product that currently exists in the region which explains why the Caribbean should be a major player in wellness tourism,” noted Brown.

Travel agents will hear from representatives from Antigua and Barbuda, Islands of the Bahamas, British Virgin Islands, Cayman Islands, Caribbean Airlines, Club Med, Dominica, GoGo Vacations, Grenada, Jamaica, Martinique, Saint Lucia, St. Vincent & the Grenadines, Travel Impressions and Unique Vacations/Sandals and Beaches.

Further solidifying the importance of this event for both agents and suppliers, more than 80 specially selected qualified travel agents from databases of the top-producing tour operators for Caribbean travel have registered for the event. Only a few slots are still available.

“Judging by the enthusiasm of the agents that have registered, travel agents look forward to receiving exclusive insight and tools from industry experts which they can use to sell Caribbean vacations to their clients,” said Brown. “We encourage suppliers to register for this high-demand event to network with travel agents and ultimately, keep their product at the forefront.”

Participation fees for exhibitors are $995 (government members); $1,045 (non-government members); and $900 for small hotels (under 50 rooms).

For more information or to register to exhibit, click HERE.

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the re-energising and rejuvenating power of Caribbean wellness. During the week-long event (3-8 June), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

Posted in: 2018 News, Blog, Caribbean Week

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Dominica Launches ReDiscover Dominica Campaign

Roseau, Dominica – (May 28, 2018) Dominica, The Nature Island of the Caribbean, has launched its “ReDiscover Dominica Campaign” to encourage travelers to visit the island. Visitors, friends of Dominica, and Dominicans can enjoy discounts on a trip to the Nature Island and, in doing so, help the country on its path to recovery. Dominica was hit hard by Hurricane Maria in September, 2017.

Tourism officials have been working closely with key industry players to reaffirm Dominica’s position as a desirable Caribbean destination. The destination is rebuilding and it is a great time for nature lovers, meaningful travelers, adventure seekers, leisure travellers, wellness enthusiasts, educational travelers and others to visit The Nature Island. The ReDiscover Dominica Campaign will offer deals on hotel accommodations and on-island activities to attract travelers.

The ReDiscover Dominica Campaign will run in all of Dominica’s major source markets including the United States, United Kingdom, Canada, France, Germany, Caribbean and French West Indies. The promotion features one free night on a minimum four-night stay at nine participating hotels. Guests can book four nights, yet pay only for three.  To qualify for the free night, interested visitors must book between May 24 to July 31, 2018 using the promo code DOM2018 and travel between July 1 and December 15, 2018.  Adult visitors age 18 and over will be entitled to US$100 spending money in the form of coupon vouchers redeemable at fifteen participating vendors and participating hotels. On island activities include dining, car rentals, horseback riding, island tours, underwater experiences, spa services and duty-free shopping. The campaign will be promoted digitally on all Discover Dominica Authority online channels and on regional and international trade partner’s platforms.

Visitors are encouraged to book through their respective tour operators within their geographic location or book directly with participating hotels on the campaign website.

For more information on Dominica, contact Discover Dominica Authority at 767 448 2045. Or, visit Dominica’s official website:www.DiscoverDominica.com, see Dominica’s updates on the tourism sector post Hurricane Maria: www.dominicaupdate.com, follow Dominica on Twitter and Facebook and take a look at our videos on YouTube

Posted in: 2018 News, Blog, Destination News

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Caribbean Week NY 2018 Kicks Off Business Sessions with Tourism Industry Workshop, June 4

NEW YORK, NY (16 May 2018) – Delegates from National Tourist Offices, government agencies and other trade representatives, will explore winning sales techniques during the Caribbean Tourism Industry Workshop as part of Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18). The event will take place Monday, 4 June 2018, from 9 a.m. – noon at the Wyndham New Yorker Hotel (481 Eighth Avenue).

Facilitated by Steve Lang, CEO of Mon Cheri Bridals LLC, and themed “Employing Successful Sales Strategies,” the highly-anticipated event will help attendees identify their company’s sales style and learn when and how to modify it to become effective converting sales to profits. Lang will highlight the “must do’s” of an effective sales person, including a positive attitude, creative preparation, consistent performance and possessing unwavering confidence in their product.

Attendees will learn how to develop and tell their company’s story in a way that attracts prospects and converts them to customers. The workshop will also walk attendees through the process of building an effective sales calendar that takes advantage of all available opportunities.

For more information or to register, click HERE.

Lang is a marketing and sales guru responsible for the successful launch and sales of over $5 billion worth of products and services throughout his 30-year career. Holding an MBA in Marketing and Finance, Lang worked for major Fortune 500 companies before creating Mon Cheri, one of the world’s largest manufacturers of wedding gowns, social occasion dresses, prom and children’s dresses.

One of the keys to Lang’s success is his belief that successful sales practices can be learned to dramatically improve the end result. He has crafted a sales training course for owners and sales staff at the 10,000 retail establishments that sell Mon Cheri products. His seminar success has resulted in his being invited to be a visiting lecturer at Syracuse University in New York and Drexel University in Pennsylvania. One of his major accomplishments was a sales and business modeling tool he created in conjunction with the Wharton School of Business at the University of Pennsylvania.

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

Posted in: 2018 News, Blog, Caribbean Week

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Students Colloquium to Feature Rising Stars in Caribbean Tourism During Caribbean Week New York

NEW YORK, NY (15 May 2018) – The Caribbean Tourism Organization (CTO) will host its eighth annual Caribbean Students Colloquium on Wednesday, 6 June 2018, from 5:30 – 8 p.m. at the Wyndham New Yorker (481 Eighth Ave., New York). Co-sponsored by Cititech Solutions and Academy Engraving, the Colloquium – an event where students are challenged to present well-researched, practical and financially viable sustainable tourism projects – is dubbed “Students Taking Center Stage: A Forum for Rising Stars in Caribbean Tourism.” This event is open to the public and free to registered attendees (click here to register).

The Colloquium will take place during Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18) when it brings together students enrolled in tourism and hospitality programs that have a devotion to the Caribbean and are eager to make a contribution to its sustainable development.

The Colloquium is designed with three main goals:

  • To serve as a catalyst for creativity through competitiveness and scholastic research
  • To enhance in-class learning among students by heightening sensitivity to sustainable initiatives in the Caribbean
  • To provide a platform for understanding the Caribbean tourism product and contributing to its development as a world-class destination

Teams are provided with the following three optional topics for their presentations: developing a strategic plan to confront one of four specific challenges facing the industry; designing a detailed tourism attraction proposal; or presenting an empirical and feasible initiative that governments can implement to boost tourism economic benefits within their local community.

Submitted presentations were reviewed and four schools were selected to participate in this year’s contest to capture the coveted title of 2018 Student Colloquium Champions: Monroe College – New York; University of the Bahamas – Nassau, Bahamas; University College of the Cayman Islands – Grand Cayman; and University of Technology – Kingston, Jamaica.

The final free-style presentations will be judged during the Students Colloquium by a panel of sustainable tourism and finance practitioners – Hugh Hough, Partner and President, GreenTeam Global, NY; Petra Roach, Director-USA, Barbados Tourism Marketing Inc.; Reginald Canal, Founder & Partner, Les Cayes Partners; and Rob Holmes, Founder & Chief Strategist, GLP Films.

“Tourism education is a critical element of sustainability in the Caribbean and the CTO is committed to ensuring that the brightest and best lead the tourism industry into the future,” said Sylma Brown, Director, CTO-USA, adding: “The Colloquium allows students to shine and to share their best ideas and original case studies.”

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

About Caribbean Week New York

Caribbean Week New York is the largest regional tourism activity in the New York area. Artists, performers, celebrity chefs, the Diaspora community, investors and other strategic partners join government officials, tourism stakeholders and the media for a week of festivities, raising awareness for the Caribbean’s diverse tourism industry and provide opportunities. Member destinations will have the opportunity to promote their individual products and services, participate in meetings, seminars and other business development activities to further enhance the Caribbean brand, and provide updates and critical support to the travel agents and media who influence key travel demographics in the region’s #1 source market.

Caribbean Week is supported by: Academy Engraving, American Express, Anguilla, Anse Chastanet & Jade Mountain, Antigua & Barbuda, Arrivalist, Islands of the Bahamas, Barbados, Caribbean Airlines, Cayman Islands, Cholula Food Company, Cititech Solutions, Club Med, Delta Air Lines, Doctor’s Cave, Dominica, Empire State Building, GoGo Vacations, Grace Foods, Grenada, Haiti, Half Moon, Jamaica, JetBlue, Ka’ana Resort and Spa, Manhattan Beer Distributors, Martinique, Saint Lucia, Seaborne Airlines, Sheraton-Puerto Rico, Sugarcane Restaurant, Travel + Leisure, Travel Impressions, TripAdvisor, Unique Vacations/Sandals, West Indian American Day Carnival Association (WIADCA), and William Sonoma. Media Sponsors: Meredith Travel Group, UBC Network, and Zee TV.

To participate in, or sponsor any Caribbean Week New York event, visit www.caribbeanweek.com; email [email protected] or call (212) 635-9350.

CTO members receive special concessions when they participate in Caribbean Week New York. To find out more about membership visit http://bit.ly/alliedmembers or email [email protected].

Posted in: 2018 News, Blog, Caribbean Week

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Caribbean Week NY 2018 Celebrates Rejuvenation of the Region with ‘Revival’ Programme June 3

NEW YORK, NY (11 May 2018) – The Caribbean resiliency will be centre stage as visitors from the region join the New York Diaspora for a lively spiritual celebration highlighted by inspirational words from religious leaders and uplifting performances during a Revival for the Caribbean programme.

The revival will kick-off Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18) on Sunday, 3 June. This free event is open to the public and will begin at 4 p.m. at the Meredith Global Corporation (225 Liberty Street, 5th floor auditorium). Attendees are asked to register via https://www.caribbeanweek.com/event/revival/.

Master of ceremonies, the riveting gospel singer, Pastor Wendy Mitchell Lewis of Regenerating Lives Ministries in Covington, GA, will join other religious leaders and musicians, including Caribbean nationals and youth representing various faiths. The programme will feature gospel performances and motivational messages by talented and accomplished Caribbean nationals, all out to show their support for Caribbean nations affected by last year’s hurricanes and to give thanks for the recovery efforts.

The Revival for the Caribbean will include:

  • Welcome address by Hugh Riley, Secretary General and CEO, Caribbean Tourism Organization
  • Motivational message by a dynamic youth, Deacon Leandra Lambert, Episcopal Diocese of Long Island
  • Message of hope from Rabbi Bob Kaplan
  • Message of peace from Mohammed Razvi, Makki Mosque
  • Message of thanksgiving from a Guyanese pundit
  • Inspirational reading by Merisalyn Roberts, Miracle Temple Ministries, Brooklyn
  • Invocation by Pastor Gilford Monrose, Director, Faith-Based & Clergy Initiatives, Office of the Brooklyn Borough President Eric L. Adams

Participants will enjoy performances by:

  • Pastor Wendy Mitchell Lewis – Trinidad & Tobago
  • Minister Janice Charles – Grenada
  • Minister Cora Moore Williamson – Guyana
  • Minister Wayne Johnson – Trinidad & Tobago
  • Keeyana Lampkin – Saint Lucia
  • Braata Performing Arts Group – Jamaica

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

About Caribbean Week New York

Caribbean Week New York is the largest regional tourism activity in the New York area. Artists, performers, celebrity chefs, the Diaspora community, investors and other strategic partners join government officials, tourism stakeholders and the media for a week of festivities, raising awareness for the Caribbean’s diverse tourism industry and provide opportunities. Member destinations will have the opportunity to promote their individual products and services, participate in meetings, seminars and other business development activities to further enhance the Caribbean brand, and provide updates and critical support to the travel agents and media who influence key travel demographics in the region’s #1 source market.

Caribbean Week is supported by: Academy Engraving, American Express, Anguilla, Anse Chastanet & Jade Mountain, Antigua & Barbuda, Arrivalist, Islands of the Bahamas, Barbados, Cayman Islands, Cholula Food Company, Cititech Solutions, Club Med, Delta Air Lines, Doctor’s Cave, Dominica, Empire State Building, GoGo Vacations, Grace Foods, Grenada, Haiti, Half Moon, Jamaica, JetBlue, Ka’ana Resort and Spa, Manhattan Beer Distributors, Martinique, Saint Lucia, Seaborne Airlines, Sheraton-Puerto Rico, Sugarcane Restaurant, Travel + Leisure, Travel Impressions, Trip Advisor, Unique Vacations/Sandals, West Indian American Day Carnival Association (WIADCA), William Sonoma. Media Sponsors: ASIA TV USA, Ltd., Meredith Travel Group, and UBC Network.

To participate in, or sponsor any Caribbean Week New York event, visit www.caribbeanweek.com; email [email protected] or call (212) 635-9350.

CTO members receive special concessions when they participate in Caribbean Week New York. To find out more about membership visit http://bit.ly/alliedmembers or email [email protected].

For more information on the Caribbean Tourism Organization, please visit www.OneCaribbean.org and follow CTO on Facebook, Twitter, Instagram and LinkedIn to be part of the conversation.

Posted in: 2018 News, Blog, Caribbean Week

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