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Inaugural American Airlines Non Stop Service to St. Vincent & the Grenadines

American Airlines will make its inaugural non-stop flight from the Miami International Airport to the Argyle International Airport on Saturday December 15th 2018. The year-round AA 1427 service will operate on an Airbus A319 every Saturday leaving the Miami International Airport at 11:00 a.m. and arriving at the Argyle International Airport at 3:40 p.m.; the return leg of the flight leaves St. Vincent at 4:45 p.m. and arrives in Miami at 7:50 p.m.

When the service was announced in May 2018, the airline stated that its customers “will have new options to escape the cold with more seasonal and year-round flights.” Chief Executive Officer of the SVG Tourism Authority Mr. Glen Beache expressed his elation with the announcement from American Airlines says “to have direct service out of Miami is a game changer for the country. This service will make it so much easier for visitors including the diaspora to vacation in St. Vincent and the Grenadines”.  He further stated that “Miami being one of the main hubs for connections in the USA will be an excellent gateway for visitors from Atlanta, Chicago, Dallas and even the United Kingdom to access the beauty that is St. Vincent and the Grenadines.”

The American Airlines scheduled non-stop service from Miami gives visitors and Vincentians another option to travel directly to and from the destination. Currently, Caribbean Airlines operates a weekly non-stop Wednesday service from JFK International, USA and Air Canada Rouge a weekly non-stop Thursday service from Pearson International, Canada. From Sunday December 16th 2018 Air Canada Rouge will add a second weekly non-top flight to the destination; the Sunday flight will operate until April 2018. Visitor arrivals to St. Vincent and the Grenadines for the period January to September 2018 reflect an overall increase of 4.8% in stay-over visitor arrivals, with a 12.6% increase from the USA and a 12.7 % increase from Canada.

About St. Vincent and the Grenadines (SVG): A collection of 32 islands and cays in the Caribbean, St. Vincent and the Grenadines boasts the best of what the authentic Caribbean is renowned for. The Grenadines which stretch 45 miles south from the main island of St. Vincent, include eight inhabited islands: Young Island, Bequia, Mustique, Canouan, Mayreau, Union Island, Palm Island and Petit St.Vincent (PSV). The Tobago Cays (home of SVG’s national marine park) is a horseshoe shaped reef that shields five deserted islets and is known to have some of the best sailing waters in the world.  For more information on the islands of St.Vincent and the Grenadines, please visit www.discoversvg.com.

 

Posted in: 2018 News, Blog, Destination News

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Saint Lucia Tourism Authority Appoints JMCPR as Agency Of Record for U.S. Public Relations

Castries (December 14, 2018) – The Saint Lucia Tourism Authority (SLTA) has appointed Jennifer Maguire Communications & Public Relations (JMCPR) in New York City as public relations agency of record for the Authority in the U.S. Market. The agency focuses on destination, hospitality, travel and lifestyle clients.

JMCPR is responsible for building awareness about Saint Lucia in the U.S. through media relations, partnerships and promotions, highlighting experiences from its iconic Pitons to the popular Sulfur Springs and mineral baths. Building upon the “Let Her Inspire You” brand campaign, the agency will promote the island’s renowned accommodations and cuisine, couples getaways, weddings & honeymoons, family travel, wellness, adventure, arts & culture, events and niche markets. The JMCPR team is charged with garnering earned media in regional and national lifestyle, travel, niche, trade and business press.

“The Saint Lucia Tourism Authority is very happy to have JMCPR on board with us. Jennifer and her team have an extensive background and major connections in the tourism industry and we hope to leverage their expertise to position Saint Lucia atop the US market for Caribbean tourism,” said Mrs. Tiffany Howard, Acting CEO of the Saint Lucia Tourism Authority. “We are excited to see how JMCPR will use its creativity to open doors for Saint Lucia’s tourism product throughout the US market,” Mrs. Howard added.

Founded in 2011, JMCPR is a boutique public relations agency in New York City, led by Jennifer Maguire, a tourism and hospitality expert with more than two decades of experience working with tourism boards and hospitality brands. Jennifer has personally led PR activities for more than a dozen Caribbean, U.S. and global destinations, including driving results for Aruba, Bahamas and Fort Lauderdale tourism boards.

“We are honored to partner with the SLTA to bolster Saint Lucia’s presence in the U.S. market and expand awareness with a public relations program that tells the destination’s stories through creative media relations, strategic partnerships and targeted interactions,” said Jennifer Maguire, President of JMCPR.

Her forte is building and executing integrated campaigns that incorporate PR, targeted media relations, social media, special events and partnerships. Jennifer is a seasoned PR expert who thinks in headlines and develops long-term relationships with clients based on a track-record of success. Her extensive experience developing strategic tourism programs with a creative edge is illustrated by the dozens of awards and accolades she has secured for clients. Her background includes senior positions at top New York City PR agencies.

For more information about the island of Saint Lucia, call 1-800-456-3984, or 1-888 4STLUCIA or visit http://stlucia.org/.

About Saint Lucia

One of the Windward Islands of the West Indies’ Lesser Antilles, Saint Lucia (pronounced Saint LOO-sha) is nestled halfway down the Eastern Caribbean archipelago. The “Helen of the West Indies,” Saint Lucia is known for its natural beauty and diverse attractions, including the signature Piton Mountains – a UNESCO World Heritage Site – a tropical rainforest and one of the world’s few drive-in volcanoes.

Culturally rich offerings include the bustling marketplace in the capital of Castries, quaint fishing villages along the coastline, and the annual Soleil Saint Lucia Summer Festival. Saint Lucia’s wide range of accommodations includes world-class five-star resorts, all-inclusive resorts, intimate inns and value-oriented properties. Saint Lucia is also home to world class cruise and yachting facilities. The island is continually recognized as one of the leading Wedding and Honeymoon destinations worldwide.

 

Posted in: 2018 News, Blog, Destination News

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Saint Lucia Nominated for Four WTA Caribbean Travel Awards

Castries, December 14, 2018 – Fresh off its coronation as the 2018 World’s Leading Honeymoon Destination, Saint Lucia has been nominated for four new tourism industry awards.

In the 26th annual World Travel Awards (WTA), the destination will vie for the titles of:

  • Caribbean’s Leading Cruise Destination 2019
  • Caribbean’s Leading Destination 2019
  • Caribbean’s Leading Honeymoon Destination 2019 and
  • Caribbean’s Leading Luxury Island Destination 2019

Saint Lucia has won the Caribbean’s Leading Honeymoon Destination honour nine times since the WTA began recognising the top honeymoon hotspots in the Caribbean region in 2009. However, the destination has never won in any of the other categories in which it has been nominated.

Voting for the WTA Caribbean & North America regional awards opened on Tuesday, December 11, 2018 and will close on Thursday, January 10, 2019.  Both travel professionals and consumers are eligible to vote for each award category.

The winner in each category will be invited to attend the World Travel Awards Caribbean & North American Gala Ceremony scheduled for January 28, 2019 at Sandals Montego Bay in Jamaica. That event will take place on the eve of the 37th Caribbean Travel Marketplace, which will be held at the Montego Bay Convention Centre from January 29 – 31, 2019.

The WTA is recognised globally as the pinnacle of excellence in the travel and tourism industry and the winners represent the very best in their respective tourism focuses.

Anyone can vote by clicking on the following link WTA Caribbean Awards 2019 and registering on the WTA website.

The full list of nominations is available at 2019 World Travel Award Nominees with nominees listed in alphabetical order within each award.

 

Posted in: 2018 News, Blog, Destination News

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CTO Declares 2019 ‘The Year of Festivals’ in the Caribbean

BRIDGETOWN, Barbados (14 Dec. 2018) – On the heels of the past year’s successful Year of Rejuvenation, the Caribbean Tourism Organization (CTO) has declared 2019 the Year of Festivals in the Caribbean. Throughout 2019, the region will celebrate the unique rhythm and tempo of each CTO destination.

“The Year of Festivals will focus on the fascinating events that have become an integral part of the Caribbean tourism calendar. Festivals help to energize communities across the region, while giving visitors more reasons to enjoy our destinations,” said Hugh Riley, Secretary General of CTO.

“In addition to providing an opportune time for vacationers to visit, these celebrations also emphasize the unique characteristics that define the many diverse backgrounds and traditions which comprise the Caribbean’s cultural tapestry,” added Riley.

The 2019 Caribbean Year of Festivals will be promoted through social media and traditional media channels and will create opportunities for travellers and vacation planners to share their experiences.

“While each destination is unique and inviting in its own right, the common denominator for all Caribbean societies is a yearning to celebrate life – and each Caribbean country provides a beat that can’t be replicated elsewhere,” said Riley.

“The Year of Festivals will highlight music, art, sailing, lights, food, rum, religious, literary and dance festivals celebrated throughout the region. It’s a theme which can easily be embraced by all CTO member destinations,” Riley noted.

Throughout 2019, the CTO will assist member countries with an assortment of promotional concepts and opportunities which can be implemented around the theme of festivals to appeal to consumers, travel professionals and creators of unique vacation experiences.

About the Caribbean Tourism Organization

The Caribbean Tourism Organization (CTO), with headquarters in Barbados, offices in New York and London and representation in Canada, is the Caribbean’s tourism development agency comprising membership of the region’s finest countries and territories including Dutch, English, French and Spanish-speaking, as well as a myriad of private sector allied members. The CTO’s vision is to position the Caribbean as the most desirable, year round, warm weather destination, and its purpose is Leading Sustainable Tourism – One Sea, One Voice, One Caribbean.

Among the benefits to its members the organization provides specialized support and technical assistance in sustainable tourism development, marketing, communications, advocacy, human resource development, event planning & execution and research & information technology.

Posted in: 2018 News, Blog, Corporate News

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It’s Official – Anguilla is Beyond Extraordinary!

New York, NY, Thursday, December 13, 2018: The Anguilla Tourist Board (ATB) launched its Beyond Extraordinary destination campaign at a festive event in New York City on Tuesday, December 11th, at The PUBLIC, An Ian Schraeger Hotel.

A delegation comprised of the Hon. Cardigan Connor, Parliamentary Secretary, Tourism, Mrs. Donna Banks, ATB Chairperson, and Mrs. Shellya Webster, Manager, Corporate Affairs at the ATB head office, briefed 100 leading travel industry partners, island stakeholders, and representatives from the trade and consumer on new developments on island, and new marketing initiatives being undertaken by the Tourist Board.

In his welcome remarks, The Hon. Cardigan Connor, Parliamentary Secretary, Tourism highlighted the two new luxury brands that now call Anguilla home — Relais & Chateaux and Belmond, joining the Four Seasons and Auberge Resorts Collection, and independent brands CuisinArt Golf Resort & Spa and Zemi Beach House.

Mrs. Donna Banks, ATB Chairperson, gave a comprehensive update on Anguilla’s tourism product, from access and accommodations through experiences and activities.  She then introduced the Beyond Extraordinary campaign, aimed at sharing all the extraordinary aspects of Anguilla with travellers and travel planners alike.

Beyond Anguilla’s renowned 33 public, pristine white sand beaches and turquoise waters –Anguilla’s activities include festivals, music, an award winning dining scene, boating and sport events, off-shore cays, caves and so much more.  The campaign aims to capture the diversity and richness of the Anguilla experience, and it will utilize stunning visuals to highlight the island and varied activities across digital advertising, search engine marketing, social media, online video, and many other tactics.

“Our Beyond Extraordinary campaign represents a greater investment by the Anguilla Tourist Board in the transformation of Anguilla’s marketing to embrace digital and mobile first strategies,” said ATB Chairperson Donna Banks. “We are positioning ourselves to compete in today’s tourism market, which increasingly depends on digital and mobile technology,” she continued.

A highlight of the evening was the unveiling of the Anguilla Tourist Board’s brand new web presence at IvisitAnguilla.com. In addition to gorgeous images of beautiful beaches and easier user navigation, the website provides many useful features for visitors to explore Anguilla including: an interactive map of the island that allows users to quickly find the best places to eat, sleep, relax, and celebrate; a custom itinerary builder where visitors can “favorite” any restaurant, hotel, or activity to organize a personal travel experience; Editor’s Picks with suggested itineraries for 3, 5 or 7 day trips geared toward different types of travelers; and so much more.

The evening concluded with a series of surprise drawings for hotel stays, restaurant specials and airline tickets courtesy of Anguilla’s leading properties — Malliouhana, Auberge Resorts Collection; Zemi Beach House Hotel & Spa; Frangipani Beach Resort; CuisinArt Golf Resort & Spa; Carimar Beach Club; Shoal Bay Villas; Belmond Cap Juluca; Blanchard’s Restaurant and Beach Shack; Tasty’s; Mango’s; Good Korma; Veya; Dolce Vita; Seaborne Airlines and Tradewind Aviation.

For information on Anguilla, please visit the official website of the Anguilla Tourist Board: www.IvisitAnguilla.com; follow us on Facebook: Facebook.com/AnguillaOfficial; Instagram: @Anguilla_Tourism; Twitter: @Anguilla_Trsm, Hashtag: #MyAnguilla.

Posted in: 2018 News, Blog, Destination News

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Team Grenada Welcomes Two New Cruise Ships on the Same Day

St. George’s, Grenada – 13th December, 2018 – Pure Grenada, the Spice of the Caribbean welcomed inaugural cruise ship calls from the Celebrity Reflection and MSC Preziosa both bringing more than 5,000 passengers to the destination. Passengers were greeted with blue skies and the sweet sound of steelpan music as they went off to explore St. George’s, visit the beach or tour the island visiting chocolate and rum factories and breath-taking waterfalls among other experiences.

The captain and crew of the Celebrity Reflection were warmly greeted by Team Grenada including the CEO of the Grenada Tourism Authority (GTA) Patricia Maher, representatives of the Ministry of Tourism and Civil Aviation, local agents George F. Huggins & Co.Ltd, the Grenada Ports Authority, Customs and the Royal Grenada Police Force.

Handing over a commemorative plaque to Celebrity Reflection Ship Captain Panagiotis Skylogiannis on behalf of the Government and people of Grenada, Carriacou and Petite Martinique was GTA CEO Patricia Maher.

She welcomed the captain and crew saying, “We are delighted that your passengers are enjoying such perfect weather today. They are spoiled for choice when visiting Grenada from experiencing bean to bar chocolate tours and rum factories to waterfalls, white sandy beaches and so much more.”

Similar plaques were handed over by George F. Huggins & Company Ltd. and the Ports Authority. The team then boarded the MSC Preziosa for a short inaugural commemoration ceremony. Welcoming the captain and crew and handing over a commemorative plaque was GTA Communications Officer Ria Murray.

Ship Captain Corrado Iaconis told the gathering that this was not his first visit to Grenada though it was the ship’s inaugural visit. He said, “Our passengers always enjoy Grenada and we are happy to be visiting today.”

The visits of Celebrity Reflection and MSC Preziosa bring the number of new cruise ships to Grenada to six for the 2018/19 Winter Cruise Ship Season.

 

About Grenada 

The tri-island destination of Grenada, Carriacou, and Petite Martinique is located in the eastern Caribbean just south of Barbados. Grenada is best known as the “Spice Island of the Caribbean” for its cinnamon and nutmeg production, but the lush destination draws visitors for so much more. The Pure Grenada experience beckons visitors to its 40 white sandy beaches such as the world famous Grand Anse Beach, 15 breathtaking waterfalls, 4 chocolate factories, 3 rum distilleries and more than 30 unforgettable dive sites, including the largest shipwreck in the Caribbean ‘Bianca C’ and the World’s First Underwater Sculpture Park. Grenada’s approach to hospitality is infused with a warm charm which is apparent from its luxury resorts to barefoot chic boutique hotels and villas. There are direct flights to Grenada’s Maurice Bishop International Airport from the US, Caribbean, Canada, UK and Germany making the island accessible to visitors from around the world that wish to experience Pure Grenada, the Spice of the Caribbean.

Posted in: 2018 News, Blog, Destination News

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