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Archive for 2018 News

Pure Grenada the Spice of the Caribbean Resumes Normal Operations

St. George’s, Grenada – 2nd August, 2018 – Pure Grenada, the Spice of the Caribbean has resumed normal operations. Grenada received heavy rainfall for most of the day on Wednesday into the night, as a result of a tropical wave.

Minor landslides and flooding were reported in coastal regions, in the south and south-eastern parts of the island including the Capital, St. George’s. Clean-up efforts immediately commenced in affected areas.

Today, the government, private sector businesses and tourism services are operating as normal.

The destination continues to welcome all its visitors for Spicemas, the island’s largest festival which culminates on August 14, 2018.  

About Grenada 

The tri-island destination of Grenada, Carriacou, and Petite Martinique is located in the eastern Caribbean just south of Barbados. Grenada is best known as the “Spice Island of the Caribbean” for its cinnamon and nutmeg production, but the lush destination draws visitors for so much more. The Pure Grenada experience beckons visitors to its 40 white sandy beaches such as the world famous Grand Anse Beach, 15 breathtaking waterfalls, 4 chocolate factories, 3 rum distilleries and more than 30 unforgettable dive sites, including the largest shipwreck in the Caribbean ‘Bianca C’ and the World’s First Underwater Sculpture Park. Grenada’s approach to hospitality is infused with a warm charm which is apparent from its luxury resorts to barefoot chic boutique hotels and villas. There are direct flights to Grenada’s Maurice Bishop International Airport from the US, Caribbean, Canada, UK and Germany making the island accessible to visitors from around the world that wish to experience Pure Grenada, the Spice of the Caribbean.

Media Contact


Ria Murray, Communications Officer, Grenada Tourism Authority

[email protected]

473 440 2001/2279; 473 420 2557 (mobile)

For all our recent news releases go to www.puregrenada.com/news

Posted in: 2018 News, Blog, Destination News

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This Winter, Martinique is at your fingertips

New York, August 1—Summer is the perfect season to start planning for a sunny winter break. With the bluest waters of the Caribbean there is an island known as the Isle of Flowers. It is acclaimed for its warm people and a geography that offers 425 square miles of verdant lush mountainous landscapes, rolling hills, pristine waters of many unspoiled beaches and coves crowned by the towering Mont Pelee volcano.

American travelers will once again enjoy easy access from the North Eastern U.S. and be offered an exciting range of packages to experience this authentic island where Creole culture lives and breathes in the heart of the Caribbean archipelago.

Open for bookings, Norwegian Air will offer more frequent service than last year for the 2018/2019 season:

Starting October 31, 2018, flights from Fort Lauderdale will be increased from three to four times weekly to Martinique’s capital Fort-de-France; and service from New York’s JFK will go from four flights to six beginning October 28.

In addition, American Airlines, which operates non-stop from Miami to Martinique, offers year-round service going from one flight weekly up to six times weekly during the high season.

With American visitors in mind, several tour operators are offering packages and programs with special prices when booked in advance:

  • Club Med’s Buccaneer’s Creek air-and-all-inclusive package starts at $1,399 per person if booked by August 21 for travel between October 31 and December 15, 2018.  Click here to see offers
  • Road Scholar, known for its educational trips, introduces “The Allure of Martinique: A Touch of France in the Caribbean” program, a seven-night, eight day program that includes air if booked before September 30, and of course excursion with an expert to the island’s major heritage sites.
  • Cardonna Adventures offers expert and novice divers seven-night programs including daily breakfast plus five dive days, airport transfersk, with specials and more starting at 877 euros (approx. $1050) per person when booked by August 21—60 days prior to arrival. They offer aficionados exciting dives to over 20 of Martinique’s best sites.
  • And last but not least, Expedia is offering 20% off one hotel night from affordable to lux establishments for those staying late August

ABOUT MARTINIQUE – martiniquepresskit.com

The French Caribbean Island of Martinique is also known as the Isle of Flowers, The Rum Capital of the World, the Birthplace of coffee in the New World, The Isle of the Famed Poet (Aimé Césaire) – Martinique ranks among the most alluring and enchanting destinations in the world. As an overseas region of France, Martinique boasts modern and reliable infrastructure – roads, water and power utilities, hospitals, and telecommunications, services all on par with any other part of the European Union. At the same time, Martinique’s beautifully unspoiled beaches, volcanic peaks, rainforests, 80+ miles of hiking trails, waterfalls, streams, and other natural wonders are unparalleled in the Caribbean, so visitors here truly get the best of both worlds. The currency is the Euro, the flag and the official language are French, but Martinique’s character, cuisine, musical heritage, art, culture, common language, and identity are of a distinctly Afro-Caribbean inclination known as Creole. It is this special combination of modern world conveniences, pristine nature, and rich heritage that has earned for Martinique several notable distinctions in recent years. In 2018, Martinique is highlighted in the Caribbean segment of the New York Time’s “52 Places to go in 2018.” and prominently featured in a January 2018 article in Travel + Leisure. In a 2017 review of noteworthy French Islands throughout the world ThePointsGuy.com selected Martinique as number one. Other distinctions include being named as a “Must-Visit” destination by Caribbean Journal, “Best Caribbean Destination” by About.com, and “Top Caribbean Island for Delectable Dining” by Caribbean Travel + Life.



Marion Fourestier, Director of Communications, [email protected]Tel: 212 745 0963/67




Géraldine Rome, Communications Coordinator, [email protected]Tel: 212 745 0941

Posted in: 2018 News, Blog, Destination News

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BTB Launches Belizean Traveller Campaign

Belize City, Wednesday, Aug 1st, 2018:   The Belize Tourism Board (BTB) is encouraging Belizeans to be a traveller in their own country during the entire month of August as part of its Belizean Traveller Campaign. And to make the invite more enticing it is offering over $25,000 in prizes that will allow six winners to enjoy a dream vacation in any of Belize’s regional tourism regions. But the campaign becomes even better with the Belize Hotel Association (BHA) jumping into the band wagon to offer numerous discounts through its members during the campaign.

The BTB’s Belizean Traveller Campaign was officially launched this morning at the Biltmore Plaza Hotel in Belize City. The campaign will be implemented by BTB from August 1 to 25th August with the following objectives:

  • Create awareness of Belize’s six tourism regions and products to its residents and citizens.
  • Highlight what Belize has to offer as a perfect vacation paradise.
  • Allow the traveller to enjoy the scenery, their vacation and breathtaking memories.
  • Enjoy our unique Belizean culture  and to promote educational opportunities  among Belizeans so that they can learn about our history.
  • Promote Belize as a world class authentic Curious Place destination – be the envy of the world.
  • Offer Belizeans an opportunity for relaxation – invest in their family – take a well-deserved summer break.
  • Adventure – tap into Belizeans’ adventurous side.
  • Boost domestic tourism – increase domestic revenue and volumes and allow Belizeans to enjoy attractive discounts being offered by various local resorts.

During the launching, Ms.  Karen Pike, BTB’s Director of Marketing and Industry Relations said “BTB was very excited at the opportunity to share what a gem we have in this country with the various destinations from north to south.”  She added that as an industry partner, the BHA, continues to market the destination with the BTB and strengthen the efforts and exposure of the hotel properties within Belize.

For his part, Mr. Ted Tejeda, President of the Belize Hotel Association, compared Belize as a paradise and said  “we live in a beautiful country with a lot of natural resources, a country which you can explore.” He added that BTB’s Belizean Traveller campaign was an excellent idea because as Belizeans we are all ambassadors of this country. He also expressed strong support for the campaign saying BHA members were delighted to offer up to 50 % discount to Belizeans.

The campaign will be carried out through an interactive  live TV show entitled “The Belizean Traveller” on Love FM TV on Wednesday, August 8, 15 and 22.  During the show the general public will be able to call in and answer a question and in addition to winning numerous BTB giveaways, winners will also be able to participate in the grand raffle of the six big prizes ($4,000.00 each) at the grand finale of the campaign from 5 to 7 pm on Saturday, August 25 at the BTL park. The prizes include full paid accommodation plus activities of the winner’s choice.

The grand finale will include numerous cultural presentations, BTB giveaways and lively entertainment by the National Dance Company and local artists. The highlight of the evening will be a musical performance by Belize’s super star, the General Supa G.

Prior to the launching of the campaign, BTB implemented a series of radio and television countrywide road shows to share the campaign concept with the general public with the aim to generating their interest to participate in the campaign. Throughout the month’s campaign, BTB hopes to create increased awareness of Belize’s regions and products to its residents and citizens, highlighting the scenery and rich culture of a world class authentic destination – BELIZE, a Curious Place!

For further information on the Belizean Traveller Campaign please visit the following link:  https://www.facebook.com/belizeantraveller/ 


About the Belize Tourism Board

The Belize Tourism Board (BTB) is a statutory body within the Belize Ministry of Tourism and Civil Aviation, and it is governed by a Board of Directors appointed by the Minister of Tourism and Civil Aviation. The BTB works in conjunction with members of the private sector – including the Belize Hotel Association, Belize Tourism Industry Association and Belize National Tour Operators Association – and is dedicated to building tourism in the most economically and environmentally sustainable manner. As a part of its responsibilities, the BTB promotes Belize as a premier tourism destination to both in-country and international consumers. Among its outreach to the international travel market, the BTB markets the country’s unique attractions to travelers, members of the travel trade industry and media outlets in key markets. The BTB is also dedicated to developing and implementing tourism programs that will help strengthen and grow the Belizean tourism industry; promote good destination stewardship; and instil high quality standards for accommodations and travel experiences. For more information on the BTB and its services, visit www.travelbelize.org.

Posted in: 2018 News, Blog, Destination News

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CTO Helps Dominica Prepare To Cope With The Impact Of Climate Change

BRIDGETOWN, Barbados (30 July 2018) – The Caribbean Tourism Organization (CTO), the region’s tourism development agency, has been working closely with its member country, Dominica, to be better able to plan for, withstand and recover from the negative impacts of climate change and natural disasters.

The CTO has completed a two-day climate sensitisation and disaster risk management workshop in Roseau, aimed at facilitating the sharing of knowledge and best practices on strategies related to climate mitigation and adaptation, as well as identifying sound disaster risk management approaches.

Dominica suffered a direct hit by category five Hurricane Maria last September, which wiped out 226 per cent of its gross domestic product, two years after Tropical Storm Erika passed over the island, destroying an entire village, killing 20 people and leaving behind damage to 90 per cent of the country’s GDP.

“The topics of climate change and disaster preparedness are very pertinent to us in Dominica and in the wider Caribbean. We live in a region that is prone to the effects of climate change and disasters especially hurricanes. Of course, we have first-hand knowledge and recent experience with hurricanes,” Colin Piper, the chief executive officer of Discover Dominica Authority (DDA), the island’s tourist board, said at the opening of the workshop

“Anecdotal data indicates that tourism arrivals after natural disasters reduce by up to 30 per cent for up to three years. We are in fact experiencing a reduction in promotable visitor arrivals. For some properties, their occupancy levels may be up due to aid and agency short stays, but we must address this issue which threatens our livelihood within the hospitality industry and as nation,” he added.

Thirty tourism practitioners and decision makers from the public and private sectors participated in the event, which formed part of the “Supporting a Climate Smart and Sustainable Caribbean Tourism Industry” project currently implemented by the CTO, with funding and technical assistance from the Caribbean Development Bank, through the joint Natural Disaster Risk Management (NDRM) programme for Caribbean Forum states, undertaken in conjunction with the African Caribbean and Pacific Group and the European Union.

The 26-27 July workshop, facilitated by strategic planning expert Dr. Jennifer Edwards, was the latest in a series of training programmes being conducted by the CTO for Dominica.

Earlier this month a “Delivering Quality Service” workshop was held for 55 craft and souvenir vendors, hair braiders and tourism taxi service providers to help them better appreciate the importance of their roles in visitor satisfaction; improve people relations through effective communication and understand how positive visitor interactions result in satisfied visitors.

That workshop, facilitated by the CTO’s regional human resources development consultant Sharon Banfield- Bovell,  covered areas such as understanding the customer, the importance of delivering quality customer service and the ten principles of customer service, all areas which Dominica said were critical in ensuring the service providers are equipped with the necessary skill set to deliver the highest level of customer service.

In addition, 25 participants each are to be trained in the management of sites and attractions at a workshop which targets forestry park wardens and the Waitukubuli National Trail Project among others, and a management of service quality workshop for senior executives and general managers in private and public sector tourism enterprises.

The CTO’s resource mobilisation and development division offers several training and development programmes, for member countries and the tourism sector, in keeping with its mandate to assist in developing and strengthening human capital in the region’s tourism sector so as to offer high levels of professional service.

Posted in: 2018 News, Blog, Climate Change, Corporate News

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LIAT Provides More Opportunities to Get to Pure Grenada for Spicemas Carnival 2018

St. George’s, Grenada – 27th July, 2018 – The Government of Grenada and regional airline LIAT have agreed on a partnership that will increase airlift to Pure Grenada during the ever-popular Spicemas Carnival Season. Previously all flights coming into Grenada were fully booked with visitors and the diaspora clamouring for more flights.

The agreement was reached following negotiations involving the Grenada Airlift Advisory Committee, the Grenada Tourism Authority (GTA) and LIAT representatives. LIAT’s 68-seater aircraft will fly into Grenada’s Maurice Bishop International on Wednesday 8th, Thursday 9th and Friday 10th August from BGI, Barbados.

Minister for Tourism and Civil Aviation Hon. Dr.Clarice Modeste Curwen says, “Spicemas is our signature festival and interest from all over the world is growing by leaps and bounds. We thank LIAT for this first of its kind collaboration during our festive season and we look forward to future partnerships.”

Speaking about the benefits of the added flights, the Minister further stated, “This is great news as international travellers as well as the diaspora can visit Grenada, connecting through Barbados from London, Miami, Canada, New York and Panama.”

Marketing Manager of the GTA, Francine Stewart was also elated with the news saying, “With growing interest from travellers who are either from Barbados or in Barbados for the CropOver Festival and with Spice Mas trending as a hot Carnival destination, this is the perfect opportunity for them to experience, the Spice of the Caribbean.”

The additional flights also provide Grenadians with more outbound options to Barbados with the ability to connect to the UK, the USA, Canada and the Caribbean. Citizens are encouraged to take advantage of the extra flights.

The GTA and LIAT will move aggressively to market these additional flights through several media including digital platforms.

The Grenada Airlift Advisory Committee has continued to build on its relationship with LIAT since 2016. Since then benefits coming out of this relationship include a marketing partnership between LIAT and the GTA, open communication between the Airlift Committee and LIAT Executives and increased flights to Grenada in 2017. Committee Chairman Richard Strachan expressed his gratitude to the Tourism Minister and Government for supporting this pioneering venture with LIAT.

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Tourism Human Resource Professionals To Plan Strategies To Build High Performance Workforce

BRIDGETOWN, Barbados (26 July 2018) – When human resource professionals from across the region meet in the Cayman Islands in November for the 9th Tourism Human Resources Conference, they will be challenged to develop effective strategies and plans to build a high performance and motivated workforce.

The 28-30 November conference, organised by the Caribbean Tourism Organisation (CTO), in collaboration with the Cayman Islands Department of Tourism (CIDOT), comes at a time when the Caribbean faces increased competition in the global, high-tech, innovation driven industry, and amidst increasing calls for a total rethink of the way tourism leaders engage with the workforce.

“There is an urgent need for a high performance, resilient workforce which is critical for sustainability of the tourism sector in this ever-changing environment,” Sharon Banfield-Bovell, the CTO’s regional human resource development consultant said as planning for the conference intensifies.

Building high performance teams come with challenges, she said, including employees’ unwillingness or lack of motivation to change; low employee productivity and morale; and the scarcity of relevant skills, as well as weak or outdated leadership thinking and styles.

However, Banfield-Bovell said, while technology can help drive efficiency, “the real value in tourism is our human resources – the power of people – and the ability of a well-trained, highly valued, and fairly compensated workforce to transcend beyond process and profit”.

The conference, which has as its theme Building a Resilient, High-Performing and Sustainable Caribbean Tourism Workforce For Global Competitiveness, will feature experts in human resources, tourism and labour, including Claudia Coenjaerts, director of the International Labour Organization’s decent work team  and office for the Caribbean, who will deliver the keynote address on, The Future of Work – What will become the New Normal.

The CTO team has been working with the CIDOT to produce a dynamic programme of plenaries, masterclasses, a students’ forum and a tour.

“As Caribbean nations, it is imperative that we make the necessary investments which drive visitation in this globally competitive industry. While these investments often come in the form of property development or increased marketing, it is my belief that the greatest asset any tourism product has is its people,” commented Rosa Harris, director of tourism for the Cayman Islands. “The Cayman Islands has continued to develop our local tourism workforce through nationwide customer service training, tertiary education scholarships and the establishment of a vocational certification programme through our School of Hospitality Studies. We are proud to host the 2018 Caribbean Tourism Organization’s Human Resources Conference and look forward to inviting professionals from across the region, to share best practices on ways we can strengthen our tourism workforces for collective success.”

Registration and other information available at www.onecaribbean.org.

Posted in: 2018 News, Blog, HR Conference

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