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Caribbean Week NY 2018 Kicks Off Business Sessions with Tourism Industry Workshop, June 4

NEW YORK, NY (16 May 2018) – Delegates from National Tourist Offices, government agencies and other trade representatives, will explore winning sales techniques during the Caribbean Tourism Industry Workshop as part of Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18). The event will take place Monday, 4 June 2018, from 9 a.m. – noon at the Wyndham New Yorker Hotel (481 Eighth Avenue).

Facilitated by Steve Lang, CEO of Mon Cheri Bridals LLC, and themed “Employing Successful Sales Strategies,” the highly-anticipated event will help attendees identify their company’s sales style and learn when and how to modify it to become effective converting sales to profits. Lang will highlight the “must do’s” of an effective sales person, including a positive attitude, creative preparation, consistent performance and possessing unwavering confidence in their product.

Attendees will learn how to develop and tell their company’s story in a way that attracts prospects and converts them to customers. The workshop will also walk attendees through the process of building an effective sales calendar that takes advantage of all available opportunities.

For more information or to register, click HERE.

Lang is a marketing and sales guru responsible for the successful launch and sales of over $5 billion worth of products and services throughout his 30-year career. Holding an MBA in Marketing and Finance, Lang worked for major Fortune 500 companies before creating Mon Cheri, one of the world’s largest manufacturers of wedding gowns, social occasion dresses, prom and children’s dresses.

One of the keys to Lang’s success is his belief that successful sales practices can be learned to dramatically improve the end result. He has crafted a sales training course for owners and sales staff at the 10,000 retail establishments that sell Mon Cheri products. His seminar success has resulted in his being invited to be a visiting lecturer at Syracuse University in New York and Drexel University in Pennsylvania. One of his major accomplishments was a sales and business modeling tool he created in conjunction with the Wharton School of Business at the University of Pennsylvania.

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

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Students Colloquium to Feature Rising Stars in Caribbean Tourism During Caribbean Week New York

NEW YORK, NY (15 May 2018) – The Caribbean Tourism Organization (CTO) will host its eighth annual Caribbean Students Colloquium on Wednesday, 6 June 2018, from 5:30 – 8 p.m. at the Wyndham New Yorker (481 Eighth Ave., New York). Co-sponsored by Cititech Solutions and Academy Engraving, the Colloquium – an event where students are challenged to present well-researched, practical and financially viable sustainable tourism projects – is dubbed “Students Taking Center Stage: A Forum for Rising Stars in Caribbean Tourism.” This event is open to the public and free to registered attendees (click here to register).

The Colloquium will take place during Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18) when it brings together students enrolled in tourism and hospitality programs that have a devotion to the Caribbean and are eager to make a contribution to its sustainable development.

The Colloquium is designed with three main goals:

  • To serve as a catalyst for creativity through competitiveness and scholastic research
  • To enhance in-class learning among students by heightening sensitivity to sustainable initiatives in the Caribbean
  • To provide a platform for understanding the Caribbean tourism product and contributing to its development as a world-class destination

Teams are provided with the following three optional topics for their presentations: developing a strategic plan to confront one of four specific challenges facing the industry; designing a detailed tourism attraction proposal; or presenting an empirical and feasible initiative that governments can implement to boost tourism economic benefits within their local community.

Submitted presentations were reviewed and four schools were selected to participate in this year’s contest to capture the coveted title of 2018 Student Colloquium Champions: Monroe College – New York; University of the Bahamas – Nassau, Bahamas; University College of the Cayman Islands – Grand Cayman; and University of Technology – Kingston, Jamaica.

The final free-style presentations will be judged during the Students Colloquium by a panel of sustainable tourism and finance practitioners – Hugh Hough, Partner and President, GreenTeam Global, NY; Petra Roach, Director-USA, Barbados Tourism Marketing Inc.; Reginald Canal, Founder & Partner, Les Cayes Partners; and Rob Holmes, Founder & Chief Strategist, GLP Films.

“Tourism education is a critical element of sustainability in the Caribbean and the CTO is committed to ensuring that the brightest and best lead the tourism industry into the future,” said Sylma Brown, Director, CTO-USA, adding: “The Colloquium allows students to shine and to share their best ideas and original case studies.”

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

About Caribbean Week New York

Caribbean Week New York is the largest regional tourism activity in the New York area. Artists, performers, celebrity chefs, the Diaspora community, investors and other strategic partners join government officials, tourism stakeholders and the media for a week of festivities, raising awareness for the Caribbean’s diverse tourism industry and provide opportunities. Member destinations will have the opportunity to promote their individual products and services, participate in meetings, seminars and other business development activities to further enhance the Caribbean brand, and provide updates and critical support to the travel agents and media who influence key travel demographics in the region’s #1 source market.

Caribbean Week is supported by: Academy Engraving, American Express, Anguilla, Anse Chastanet & Jade Mountain, Antigua & Barbuda, Arrivalist, Islands of the Bahamas, Barbados, Caribbean Airlines, Cayman Islands, Cholula Food Company, Cititech Solutions, Club Med, Delta Air Lines, Doctor’s Cave, Dominica, Empire State Building, GoGo Vacations, Grace Foods, Grenada, Haiti, Half Moon, Jamaica, JetBlue, Ka’ana Resort and Spa, Manhattan Beer Distributors, Martinique, Saint Lucia, Seaborne Airlines, Sheraton-Puerto Rico, Sugarcane Restaurant, Travel + Leisure, Travel Impressions, TripAdvisor, Unique Vacations/Sandals, West Indian American Day Carnival Association (WIADCA), and William Sonoma. Media Sponsors: Meredith Travel Group, UBC Network, and Zee TV.

To participate in, or sponsor any Caribbean Week New York event, visit www.caribbeanweek.com; email [email protected] or call (212) 635-9350.

CTO members receive special concessions when they participate in Caribbean Week New York. To find out more about membership visit http://bit.ly/alliedmembers or email [email protected].

Posted in: 2018 News, Blog, Caribbean Week

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Caribbean Week NY 2018 Celebrates Rejuvenation of the Region with ‘Revival’ Programme June 3

NEW YORK, NY (11 May 2018) – The Caribbean resiliency will be centre stage as visitors from the region join the New York Diaspora for a lively spiritual celebration highlighted by inspirational words from religious leaders and uplifting performances during a Revival for the Caribbean programme.

The revival will kick-off Caribbean Week New York 2018 (#CaribbeanWeekNewYork2018, #CWNY18) on Sunday, 3 June. This free event is open to the public and will begin at 4 p.m. at the Meredith Global Corporation (225 Liberty Street, 5th floor auditorium). Attendees are asked to register via https://www.caribbeanweek.com/event/revival/.

Master of ceremonies, the riveting gospel singer, Pastor Wendy Mitchell Lewis of Regenerating Lives Ministries in Covington, GA, will join other religious leaders and musicians, including Caribbean nationals and youth representing various faiths. The programme will feature gospel performances and motivational messages by talented and accomplished Caribbean nationals, all out to show their support for Caribbean nations affected by last year’s hurricanes and to give thanks for the recovery efforts.

The Revival for the Caribbean will include:

  • Welcome address by Hugh Riley, Secretary General and CEO, Caribbean Tourism Organization
  • Motivational message by a dynamic youth, Deacon Leandra Lambert, Episcopal Diocese of Long Island
  • Message of hope from Rabbi Bob Kaplan
  • Message of peace from Mohammed Razvi, Makki Mosque
  • Message of thanksgiving from a Guyanese pundit
  • Inspirational reading by Merisalyn Roberts, Miracle Temple Ministries, Brooklyn
  • Invocation by Pastor Gilford Monrose, Director, Faith-Based & Clergy Initiatives, Office of the Brooklyn Borough President Eric L. Adams

Participants will enjoy performances by:

  • Pastor Wendy Mitchell Lewis – Trinidad & Tobago
  • Minister Janice Charles – Grenada
  • Minister Cora Moore Williamson – Guyana
  • Minister Wayne Johnson – Trinidad & Tobago
  • Keeyana Lampkin – Saint Lucia
  • Braata Performing Arts Group – Jamaica

Caribbean Week New York 2018 will have a special feel this year as the Big Apple’s 8.5 million residents get a taste of the reenergizing and rejuvenating power of Caribbean wellness. During the week-long event (June 3 – 8), the wellness theme will be incorporated into many activities, including a trade show and educational forum for travel agents on how to sell the Caribbean as a wellness destination. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/.

About Caribbean Week New York

Caribbean Week New York is the largest regional tourism activity in the New York area. Artists, performers, celebrity chefs, the Diaspora community, investors and other strategic partners join government officials, tourism stakeholders and the media for a week of festivities, raising awareness for the Caribbean’s diverse tourism industry and provide opportunities. Member destinations will have the opportunity to promote their individual products and services, participate in meetings, seminars and other business development activities to further enhance the Caribbean brand, and provide updates and critical support to the travel agents and media who influence key travel demographics in the region’s #1 source market.

Caribbean Week is supported by: Academy Engraving, American Express, Anguilla, Anse Chastanet & Jade Mountain, Antigua & Barbuda, Arrivalist, Islands of the Bahamas, Barbados, Cayman Islands, Cholula Food Company, Cititech Solutions, Club Med, Delta Air Lines, Doctor’s Cave, Dominica, Empire State Building, GoGo Vacations, Grace Foods, Grenada, Haiti, Half Moon, Jamaica, JetBlue, Ka’ana Resort and Spa, Manhattan Beer Distributors, Martinique, Saint Lucia, Seaborne Airlines, Sheraton-Puerto Rico, Sugarcane Restaurant, Travel + Leisure, Travel Impressions, Trip Advisor, Unique Vacations/Sandals, West Indian American Day Carnival Association (WIADCA), William Sonoma. Media Sponsors: ASIA TV USA, Ltd., Meredith Travel Group, and UBC Network.

To participate in, or sponsor any Caribbean Week New York event, visit www.caribbeanweek.com; email [email protected] or call (212) 635-9350.

CTO members receive special concessions when they participate in Caribbean Week New York. To find out more about membership visit http://bit.ly/alliedmembers or email [email protected].

For more information on the Caribbean Tourism Organization, please visit www.OneCaribbean.org and follow CTO on Facebook, Twitter, Instagram and LinkedIn to be part of the conversation.

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CTO Honours Top Travel Journalists and Influencers at Expanded Media Awards Ceremony During Caribbean Week New York

BRIDGETOWN, Barbados (9 May, 2018) – The Caribbean Tourism Organization (CTO) has announced the finalists for the Caribbean Tourism Industry Awards, an expanded media awards programme which will, for the first time, feature categories for social media influencers and campaigns in recognition of the changing media landscape and increasing relevance of non-traditional media. The winners will be unveiled at an elegant dinner ceremony at the New Yorker Hotel on 7 June during #CaribbeanWeekNewYork2018.

A distinguished panel of media and industry judges were enthusiastic about the quality of work represented at this year’s event. In particular, the expanded programme attracted a significantly greater number of entries for the No Anansi Story! and Me Too! I Rediscovered Home! categories which honour Caribbean-based and Diaspora media, respectively. The number of submissions for the newly introduced social media categories also surpassed expectations. The judges panel indicated that the prestigeous competition attracts a higher calibre of submissions each year.

A contest in which readers can select the winner for the Oh My Word, I Blogged! Best Caribbean Travel Blog Posting will continue to allow voting through 18 May, 2018.

For the remaining categories, the following finalists have been selected:

I Couldn’t Have Written It Better Myself: Best Feature Article in a U.S.-based Consumer Newspaper

  • Melanie Reffes: “Cost No Object: Caribbean Vacations for the One Percent” – USA Today
  • Jessie Serwer: “Grenada’s Grand Anse May Be the Most Authentic Caribbean Beach” – New York Daily News
  • Mark Rogers: “Graze the Grenada Spice Market” – USA Today

Been There, Wrote That: Best Feature Article in a U.S.-based Consumer Magazine

  • Charlotte Peterson: “Spring Regatta Spices Things Up” – Sailing Magazine
  • Ryan Grim: “What Mangoes Mean to the island of Nevis” – Extra Crispy
  • Rosalind Cummings-Yeates: “Home for a Hamilton: Don’t Throw Away Your Shot at Visiting Nevis” – USA Today Go Escape

Inner Circle King/Queen: Best Feature Article in a U.S.-based Trade Publication

  • Ed Wetschler: “8 Resorts Whose Kids Programs Teach Real Skills” – Recommend
  • Dan Peltier: “Cayman Islands Tests U.S. Meal-Kit Service to Boost its Food Tourism Marketing” – Skift
  • Mark A. Thompson: “Stopping to Smell the Flowers at Martinique’s French Coco” – Travel Weekly

Oh Snap! Best Photograph in Conjunction with a Feature Article

  • Patrick Dykstra: photo of sperm whale of Dominica accompanying “What’s New in the Caribbean” by Elaine Glusac – The New York Times
  • Alex Mustard: photo of schools of silversides accompanying “Keepin’ It Easy: 60 Years on, Grand Cayman Dives are as Spectacular as Ever” by Ted Alan Stedman – Scuba Diving Magazine
  • IKenna Douglas: photo for “Photography Takes Centre Stage” – Panache

Golden Mic: Best Feature Broadcast

  • Harold Jessurun: “No Small Feat: Displaced Children of Barbuda” – Isla y Vuelta
  • Nneka Faison: “Take a Trip to Curacao” – WCVB/WABC Boston
  • Darley Newman: “Travels with Darley in Martinique” – Travels with Darley

Virtual Visitor Award: Best Feature in an Online Publication (not including blogs)

  • Alexander Britell: “Following Dr. Martin Luther King Jr. in Bimini” – Caribbean Journal
  • Alexander Britell: “Grenada, the Caribbean Capital of Chocolate” – Caribbean Journal
  • Lebawit (Lily) Girma: “13 Fun Things to Do in Curacao Right Now” – CNN Travel

Up the Social Ladder: Best Social Media Marketing Campaign by a CTO Member Country

  • Saint Lucia – “Let her Inspire You”
  • Grenada – “Free to Wander”
  • Bahamas – “No Filter”

Look, I’ve Gone Social: Most Outstanding Social Media Coverage of an Event or Activity (by a journalist or influencer)

  • Sarah Greaves-Gabbadon and Brian Major: “Get to Know Grenada” – JetSetSarah
  • Krista Simmons: “Experiential Offerings in Grenada” – Tastemade Travel
  • Yashekia Powell: “Full Travellers Guide to Jamaica Food & Drink Festival” – The World Up Closer

Me Too! I Rediscovered Home! Best Feature by a Diasporan Journalist in U.S. or Caribbean Media

  • Dora Isaac Weithers: “St. Kitts: The Little Caribbean Island with Large Tourist Appeal” – HubPages.com
  • Kristin Braswell: “Empathy Not Embargoes: The Hypocrisy of the U.S. Cutting Ties with Cuba” – Essence
  • Danielle Pointdujour: “4 Reasons to Fall in Love with this Classic Bahamas Resort All Over Again” – Essence.com

No Anansi Story! Best Feature by a Caribbean-based Journalist (that appeared in Caribbean-based media)

  • Marie-Claire Williams: “Pilgrimage to the Home of Reggae” – Barbados TODAY
  • Catherine Morris: “Families Flock Pirates Cove: Freeport Welcomes First Bahamian Theme Park” – Welcome Bahamas
  • Kinisha Correia: “More than Just Beads: Story and Myth” – Panache

CTO assembled a panel of expert media and travel industry judges to review submissions and determine the award-winners, led by head judge Yuriy Boykiv, CEO at Gravity Media, LLC:

  • Yuriy Boykiv, CEO at Gravity Media, LLC, was responsible for the entire spectrum of global markets in his previous role driving the growth and business of the for the WorldDirect platform as Director of International Business at DIRECTV
  • Tiffany Dowd, Founder and President, Luxe Social Media, advises luxury travel brands on social media marketing and online strategy and was recognized among the “25 Best Luxury Digital Experts To Follow”
  • Tony Fraser, veteran journalist with over 40 years of experience, a graduate in journalism, history, sociology, politics and economics, and international affairs, and part-time lecturer in journalism at the University of the West Indies, St Augustine campus
  • Terry Gallagher, President, Lou Hammond Group, New York, and destination marketing leader with over 30 years’ experience planned and implemented strategic campaigns in the travel industry that resulted in award-winning placements
  • Mark Edward Harris, award-winning travel/documentary photographer whose work has appeared in Condé Nast Traveler, Forbes Life, Islands, National Geographic Traveler, Playboy, Marie Claire, The New York Times and Vanity Fair
  • Andrea Hutchinson, a dynamic public relations expert and freelance events director with a degree in journalism and public relations, and experience in sponsor relations, marketing, logistics and creating strategic alliances on behalf of global brands
  • Josh Kahn, a well-respected tourism industry consultant and public relations specialist at award-winning boutique agency KTCpr as well as Immediate Past Chairman for the prestigious New York Chapter of the Pacific Asia Travel Association (PATA)
  • Norie Quintos, award-winning journalist and Editor at Large for National Geographic Travel Media helping destinations and travel companies find and tell their stories as a consultant on communications strategy, media relations, custom content and messaging
  • Ruthanne Terrero, Vice President – Content/Editorial Director at Questex Travel Group, which includes Travel Agent Magazine, Luxury Travel Advisor, American Spa and Hotel Management, among other well-respected titles

Winners will be announced during #CaribbeanWeekNewYork2018 at an elegant awards ceremony and dinner gala on Thursday, 7 June, 2018. Tickets are available for $250 per person or $2,250 for a table seating 10 persons.

Learn more about the awards programme at https://www.onecaribbean.org/caribbean-media-awards-2018/ or visit www.CaribbeanWeek.com to browse events and activities planned throughout #CaribbeanWeekNewYork2018.

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New York To Wake Up To Caribbean Wellness During Enhanced Caribbean Week 2018 From 2-8 June

NEW YORK, NY (26 March 2018) – Caribbean Week New York (#CWNY18) will have a special feel this year as the city of over 8.5 million people gets a taste of the re-energising and rejuvenating power of Caribbean wellness.

During the weeklong event the wellness theme will be incorporated into many of the bespoke activities, including a trade show and educational forum for travel agents on Tuesday 5 June to better prepare them to sell the Caribbean as a wellness and rejuvenation destination.

Caribbean Week New York is the largest regional tourism activity in the New York area. Artistes, performers, celebrity chefs, investors and other strategic partners join government officials and the media as all converge on the Big Apple for a week of festivities designed to raise awareness for the Caribbean’s diverse tourism industry and provide opportunities for member destinations to promote their individual products and services.

Ministers, directors of tourism, national tourist office representatives and other tourism and hospitality officials will participate in meetings, seminars and other business development events to further enhance the Caribbean brand and provide necessary updates and critical support to the travel agents and press who influence key traveler demographics.

One of the key changes this year is the “Getting up Close & Personal with Top Journalists”, event, Caribbean Media Marketplace which is set to be even more effective with a refreshing morning schedule on Thursday, 7 June. The media will have an additional opportunity to network with tourism officials and industry executives later that evening with the expanded, Jamaica co-sponsored Caribbean Tourism Industry Awards Dinner. In addition to the traditional media categories, this year’s programme will recognize excellence and innovation in digital marketing and social media news coverage.

Caribbean Week New York culminates with a star-studded cultural celebration at the iconic Capitale in New York City for the annual Rum & RhythmTM Benefitthe Ultimate Food and Rum Experience in New York City – where the region’s top food and beverage talents will serve as flavour ambassadors for Caribbean gastronomy and mixology on Friday 8 June.

The week-long agenda of consumer and trade events includes:

Celebrity Chefs Programme
Multiple locations

The Caribbean is well known for its culinary diversity with a variety of gastronomic influences. Throughout the week, Caribbean celebrity chefs will prepare authentic Caribbean dishes at highly visible, upscale locations whose customers match the profile of Caribbean vacationers.

Tourism Industry Workshop: 9:00 a.m. – noon on Monday, 4 June

Wyndham New Yorker Hotel, 481 Eighth Avenue, New York City

NTOs and other government and industry representatives will receive valuable insights on “Employing Successful Sales Strategies” to increase confidence and performance.

Caribbean Diaspora Forum: 5:00 p.m. – 8:00 p.m. on Monday, 4 June

Wyndham New Yorker, 481 Eighth Avenue, New York City

The Caribbean Diaspora Forum engages New York’s vibrant Caribbean-American community as unofficial brand ambassadors and gives it a powerful voice via stimulating dialogue between members of the Caribbean Diaspora, regional tourism officials and other industry and civic leaders.

Trade Show and Educational Forum for Travel Agents: 5:30 p.m. – 9:00 p.m. on Tuesday, 5 June

Wyndham New Yorker, 481 Eighth Avenue, New York City

Provides travel retail professionals with tools and information to keep the Caribbean’s diverse product at the forefront of the warm weather vacation industry with a focus on wellness and rejuvenation to aid in the planning of travel experiences that soothe the mind, body and spirit.

Caribbean Students Colloquium: 5:30 p.m. – 8:30 p.m. on Wednesday, 6 June

Wyndham New Yorker, 481 Eighth Avenue, New York City

Co-sponsored by Academy Engraving with a focus on Sustainable Tourism Development, the Caribbean Students Colloquium will see “Students Taking Centre Stage” in a programme designed to serve as a catalyst for creativity while engaging future tourism leaders of the Caribbean.

Caribbean Marketing Conference: 8:00 a.m. – noon on Wednesday, 6 June
Wyndham New Yorker, 481 Eighth Avenue, New York City
Scott Wiseman, President of Travel Impressions, will return to join other experts offering insights on cutting-edge trends and best practices for innovatively developing and marketing niche tourism sectors with an emphasis on wellness travel.

CTO Press Conference: 8:30 a.m. – 9:30 a.m. on Thursday, 7 June

Wyndham New Yorker, 481 Eighth Avenue, New York City

Members of the press will learn about the latest developments originating from the CTO Board of Directors meeting along with Caribbean tourism performance data and forecasts predicting future growth in the region.

Caribbean Media Marketplace: 9:30 a.m. – noon on Thursday, 7 June – NEW TIME

Wyndham New Yorker, 481 Eighth Avenue, New York City

A broad section of television, radio, print and digital media will gather to network with top representatives from CTO-member governments and the private tourism sector, including high-level tourism officials and industry executives who will be on-hand to showcase their respective brands and influence the media narrative on the regional tourism industry.

Caribbean Tourism Industry Awards Dinner: 6:30 p.m. – 10:00 p.m. on Thursday, 7 June

Wyndham New Yorker, 481 Eighth Avenue, New York City

An expanded awards programme will feature a more prestigious dinner presentation honoring journalists and influencers who have made an impact on Caribbean tourism. With digital media radically altering the way information is shared on social platforms, this expanded event will recognize journalists who utilize innovative ways to communicate the allure of the Caribbean as well as destinations that develop successful campaigns to attract visitors to the region.

Rum & RhythmTM Benefit: 6:30 p.m. – 11 p.m. on Friday, 8 June

Capitale, 130 Bowery Street, New York City

The CTO Foundation will celebrate the diverse sights, sounds and flavours of the Caribbean at the 7th annual Rum & RhythmTM Benefit – “The Ultimate Food and Rum Experience in New York City” – and the signature flagship event of Caribbean Week New York open to the public with tickets on sale at the early bird rate of $80 until 31 March 3l.  Participants will enjoy authentic Caribbean entertainment as they sample the region’s cuisine in support of a scholarship program for Caribbean nationals pursuing studies in tourism, hospitality and language training. Click here for more information or to purchase tickets.

For more information on Caribbean Week events contact the Caribbean Tourism Organization at 212-635-9530. Registration details for all events can be found at http://www.onecaribbean.org/events-calendar/cwny-2018/

Sponsorship opportunities are available. For more information on exhibiting at any of the Caribbean Week events or to learn about sponsorship opportunities, click here or contact the Caribbean Tourism Organization at 212-635-9530.

For more information on the Caribbean Tourism Organization, please visit www.OneCaribbean.org and follow CTO on Facebook, Twitter, Instagram and LinkedIn to be part of the conversation.

 

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New Categories Added For Caribbean Travel Media Awards

BRIDGETOWN, Barbados, 5 March, 2018 –   Two new categories have been added to this year’s Caribbean Travel Media Awards to be presented by the Caribbean Tourism Organization (CTO) during Caribbean Week New York.

Both awards are for social media and are among changes for this year’s Caribbean Tourism Industry Awards programme.

This year the CTO introduces the Up the Social Ladder award for best social media campaign by a member country and the Look, I’m Going Social award for most outstanding social media coverage of an event or activity in, or about, a CTO member country by a journalist or influencer.

In addition, for the first time ever the awards will be presented at a dinner, after being a luncheon event from its inception.

“Social media has become an important tool in the coverage of tourism, and both our members and the media are increasingly using the various platforms to tell compelling Caribbean stories. Therefore, we believe now is the time to introduce these awards to make the categories of awards more reflective of the ways the public consumes information,” said Sylma Brown, the head of the CTO New York office, which organises Caribbean Week New York.

“The decision to make it an evening event came after feedback from our members, who felt this was one way of giving the awards programme the stature it deserves,” Ms. Brown added.

During the Caribbean Travel Industry Awards Dinner, the CTO will also present its Lifetime Achievement Award, the allied members’ Jerry, Allied and Special Recognition Awards will be presented, and Jamaica will hand out its Marcia Vickery and Marcella Martinez awards. Tickets are US$250 per person or US$2250 for a table of ten.

The following are the categories for this year’s Travel Media Awards to be presented to journalists from US and Caribbean-based media:

I Couldn’t Have Written It Better Myself

  • Best Feature Article in a US-based Consumer Newspaper

Been There, Wrote That

  • Best Feature Article in a US-based Consumer Magazine

Inner Circle King/Queen

  • Best Feature Article in a US-based Trade Publication

Oh Snap!

  • Best Photograph in Conjunction with a Feature Article

Golden Mic

  • Best Feature Broadcast

 Virtual Visitor Award

  • Best Feature in an Online publication not including blogs

Up the Social Ladder

  • Best Social Media Marketing Campaign by a CTO Member Country

Look, I’ve Gone Social

  • Most Outstanding Social Media coverage  of an event or Activity by a journalist or influencer

Me Too! I Rediscovered Home! 

  • Best Feature by a Diasporan Journalist in US or Caribbean Media

No Anansi Story!

  • Best Feature by a Caribbean-based  Journalist that appeared in Caribbean-based media

Oh My Word, I Blogged!

  • Best Caribbean Travel Blog Posting

The deadline for receiving entries is Friday 6 April at 11:59 Pacific Standard Time.

The blog award is given to the person voted as having written the best travel blog posting about the Caribbean or any CTO member country. The winner is decided by public vote.

Bloggers are asked to enter via the following link: https://ctobesttravelblog2018.pgtb.me/z5k1wp. Voting begins on Monday 9 April at 12:01 a.m. Eastern Standard Time and ends on Friday 18 May at 11:59 p.m. PST.

All other entries must be submitted in the following formats via https://caribmediaawards.pgtb.me/dDmC8s.

Caribbean Week New York, which takes the sights, sounds, tastes, colours and attributes of the Caribbean to the vibrant American city, takes place from 2-8 June, 2018.

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