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Tremendous boost of Norwegian air service to French Caribbean Island of Martinique

NEW YORK, NY – (May 31, 2017) – Following two successful winter seasons from the North East Coast  to Martinique, Norwegian is announcing today the launching of two new routes to the island from Providence’s T.F. Green Airport and Fort Lauderdale-Hollywood International Airport, starting October 30th.

The World’s Best Low-Cost Long-Haul Airline is adding to its four weekly flights out of New York City’s John F. Kennedy International Airport, a twice weekly service from Providence and a thrice air schedule from Fort Lauderdale, for the 2017/2018 winter season!

  • The schedule from PVD to FDF will operate as follow on Mondays & Fridays:

PVD – FDF*        Departing 4:00 p.m.        Arriving 9:20 p.m.

The schedule from FDF to PVD will operate as follow on Thursdays & Sundays:

FDF *– PVD        Departing 10:30 a.m.      Arriving 2:30 p.m.

  • The schedule from FLL to FDF will operate as follow on Mondays, Wednesdays & Sundays:

FLL– FDF*            Departing 2:15 p.m.        Arriving 6:45 p.m.

FDF *– FLL           Departing 10:00 a.m.      Arriving 12:25 p.m.

“The boost air service from the US is indeed as pledge of commitment from Norwegian Air, one of our closest industry partner and also a reflection of the growing  popularity of the island on the U.S market”, said Muriel Wiltord Director Americas of the Martinique Promotion Bureau.  “Martinique Magnifique is definitely more affordable and accessible than ever.”

“Norwegian is excited to once again return to the magnificent island of Martinique for the 2017/18 winter season. Due to demand, we are increasing flights from New York JFK, and we are adding connections with new nonstop routes from both Fort Lauderdale and Providence. This allows more and more American travelers to discover such a hidden gem in the Caribbean. It’s now easier and more affordable than ever to fly to the French Caribbean, and we’ve seen a significant increase in visitors to Martinique as a result of our flights and cooperation with the tourist board,” said Thomas Ramdahl, Chief Commercial Officer.

With these new routes along with increased service out of JFK, the Island of Flowers is thrilled to welcome even more U.S visitors. The new route operating out of Providence will serve not only Rhode Island but also other states such as Massachusetts, Connecticut etc.., covering a large part of New England. In addition, Martinique increases significantly its air service from Florida with this new route out Fort Lauderdale.

To book: www.norwegian.com/us

Posted in: 2017 News, Blog, Destination News

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The GHTA launches Pure Grenada App

(St. George’s, Grenada) 30th May 2017— The Grenada Hotel and Tourism Association (GHTA) has made a bold step in enhancing visitor experience in Pure Grenada with the release of its exciting new app.  Launched on Thursday 25th May, during the Association’s Annual General Meeting, the Pure Grenada App is a one stop shop showcasing events and locations in Grenada along with digital images and information of restaurants, accommodation, culture, activities, festivals and points of interest in the tri-island state.

The App showcases a simple interface featuring places to explore, events, favourites saved by the user and close by locations. If you already know what you’re looking for then, the app features a search engine that allows you to go straight to the information you seek. It also allows for users to submit their reviews and ratings. An important feature to note is that the app can be accessed without a data connection.

GHTA Information Technology Officer, Clevon Noel, said, “As development in technology continues, tourism must keep up with new innovations. In fact, with the increase in the use of smart devices, it becomes important for our businesses to connect with prospective visitors/customers to ensure that our information is easily accessible. We are excited at the GHTA to provide this tool, the Pure Grenada App, to give our visitors a way to connect to us as we connect to them. ”

Grenada Tourism Authority CEO, Ms. Patricia Maher, who spoke at the launch, praised the GHTA for its efforts. She said, “We are happy that our partners in Tourism have developed this App for our visitors to use as a one stop shop for information on Grenada’s product offerings.  Everyone is using their mobile devices to access information and visitors can discover what Pure Grenada has to offer at their finger-tips. We are working with the GHTA to share content, images, videos and our ‘Free to Wonder’ lifestyle campaign on the mobile App. This is the type of positive collaboration that will drive the marketing of the destination for the benefit of all our stakeholders.

The GHTA has also launched a website supporting the app at pureapp.gd. You can also find more information via Twitter @puregrenadaapp.

Posted in: 2017 News, Blog, Destination News

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Norwegian improves its JKF nonstop air service to Martinique

NEW YORK, NY – (May 30, 2017) – Following a successful 2016/2017 winter season, Norwegian—named Europe’s Best Low-Cost Airline,  for the past four consecutive years—increases its seasonal air service to Martinique from 3 to 4 nonstop flights out of JFK to Fort-de-France starting October 29th, 2017.

Traveling to Martinique, “The Caribbean Island with French Flair,” is more affordable and accessible from additional East Coast gateways for U.S. visitors, since Norwegian Air started to operate its nonstop air service in December 2015.

This October 29th 2017, the award-winning airline will increase its air service out of New York to 4 times weekly, with highly competitive airfares starting at $79 one-way, including taxes. Tickets are now available for purchase, for travel October 29th 2017 through March 23rd 2018. The website’s low fare calendar displays available fares on all flights to Martinique from the U.S.

“Norwegian is excited to return to Martinique for the winter season 2017/18 as our service from New York’s JFK will resume in late October. We are very pleased that more and more American continue to discover such a hidden gem in the Caribbean that offers quite a vastly different experience to most other Caribbean islands – it’s like being in France, but without any jetlag and even better beaches,” said Anders Lindström, Norwegian’s US Director of Communications.

The schedule will operate as follow on Tuesdays, Thursdays, Fridays and Sundays:

JFK – FDF*          Departing 2:10 p.m.        Arriving 6:35 p.m.

FDF *– JFK          Departing 8:05 a.m.         Arriving noon

“With this improved air service, Norwegian reaffirms its commitment to the ‘Island of Flowers’, said Muriel Wiltord Director Americas of the Martinique Tourism Authority. “We all know that accessibility is key in terms of travel. Norwegian Air, providing both warm and expert service with attractive airfares, offers families, budget travelers, Francophiles, nature & beach lovers, culture aficionados and deal seekers, the opportunity of flying nonstop to Martinique in 4 hours and a half.”

From weekend getaways to longer total immersion visits and hotel stay comfort or vacation rental independence to budget travel or a luxury experience, Martinique has it all and much more!

To book: www.norwegian.com/us

Posted in: 2017 News, Blog, Destination News

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Nevis Island Administration Holds Min. of Tourism Awards Gala & Dance 2017

The Nevis Island Administration (NIA) Min. of Tourism, held its Tourism Awards Gala and Dance on May 27, 2017, at the Four Seasons Resort, under the patronage of Lemuel Pemberton. The Nisbet Plantation Beach Club was awarded Hotel of the Year. Kerry Hendrickson was named Hotel Manager of the Year. Tourism Employee of the Year went to Desmond Edmund. Taxi Operator of the Year went to Morell Claxton. Alfred Tyson was awarded for Nevisian Adventure. Rodney Eliott was awarded for Best Nevisian Culinary Experience. Delisle Walwyn was named Outstanding Allied Services Company. TDC was awarded for being the Corporate Partner of the Year. Sarah-Ann Daniel, Wayne Perkins, Maureen Archibald, Sylvester Pemberton, Maira Parris, Yvonne Herbert, Cordell Martin and Wilma Herbert were awarded for Long Service in the Hospitality Sector.

Special awards went to Patricia Thompson and Davidson “Beef” Javis in the Nevis Star Awards category and Lydia Lawrence in the Creativity and Initiative category.

Among those present were Premier of Nevis Hon. Vance Amory, Deputy Premier and Minister of Tourism Hon. Mark Brantley and Mrs. Sharon Brantley (who presented the awards) and featured speaker Secretary General of the Caribbean Tourism Association (CTO) Mr. Hugh Riley.

View photos and video of the event at the links below:


NNC: May 29, 2017


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Pure Grenada wins 13th Gold Medal at RHS Chelsea Flower Show

(St. George’s, Grenada) 23rd May 2017— The Grenada exhibit at the RHS Chelsea Flower Show 2017 entitled ‘Historical Botanical Gardens-Pure Grenada’ has won a highly coveted gold medal. This brings the number of gold medals awarded to Grenada to 13 over 19 years of exhibiting at the Show, with three being awarded in as many years to Grenada-based co-ordinator/designer, Catherine John and her team of volunteers. Mrs. John who has led the design team since 2015, brought Pure Grenada, the Spice of the Caribbean to life with a fragrant and exuberant representation of the island’s Botanical Gardens, founded in 1886 and for generations a much loved place to visit.

The multi-layer design emphasises the rich flora typical of Pure Grenada, the Spice of the Caribbean, accented with scented spices and with a focus on the island’s verdant foliage. Brimming with excitement Mrs. John said: “’Historical Botanical Gardens-Pure Grenada’ acknowledges an institution very much in the hearts of Grenadians, and promotes our islands’ extraordinary biodiversity, showcasing the different blooms, foliage and spices that thrive at different levels of vegetation.” She added: “Our rainforest, our orchids and our spices are all represented to reveal their intense colours and fragrance and really stand out from the floral displays at the Show.”

The foliage and spices were grown in Grenada and arranged to Mrs. John’s design ahead of Monday, 22 May when the display enthralled VIP Press Day visitors including Grenadian born Dr Johnson Beharry VC – recipient of the highest military decoration for valour in the British and Commonwealth armed forces and celebrities including Piers Morgan and TV hostess, Gloria Hunniford.

Mrs. John said: “We’re delighted that the exhibit has been awarded a gold medal here in London. My personal inspiration for the design comes from my love and respect for what was achieved in the nineteenth century by the Botanical Gardens in Tanteen, St George’s, and for the role it played in the life of my island home. In addition to providing visitors with a treat for all the senses, the Botanical Gardens was a centre for research, including into the cocoa that is now so highly prized on the island by ethical chocolate producers.”

Patricia Maher, CEO of Grenada Tourism Authority, said: “Pure Grenada, the Spice of the Caribbean boasts an enthralling natural landscape and the design team has once again provided visitors to the world’s greatest flower show with an authentic taste of the island. The RHS Chelsea Flower Show is truly a world stage and continues to play a prominent and acclaimed role in enticing visitors to our islands, where they are free to wonder at our abundant natural beauty.”

All connected with the pavilion express their gratitude to the 2017 sponsors and those who offered their time and plant materials. RHS Chelsea Flower Show remains open to the public until Saturday 27 May 2017. For more information on Pure Grenada, visit www.PureGrenada.com or search for #FreeToWonder on social platforms.

Posted in: 2017 News, Blog, Destination News

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Pure Grenada focuses on German market growth

(St. George’s, Grenada) 8th May 2017— Pure Grenada, the Spice of the Caribbean is experiencing year on year growth in the German market and the GTA is seeking more opportunities to increase its market share. In April, CEO of the Grenada Tourism Authority (GTA) Patricia Maher visited Germany to meet with travel agents, tour operators and airlines that are Grenada’s partners. The meeting with the decision makers of Condor Airlines was especially enlightening as Pure Grenada was commended for already being 20% ahead of its bookings last year.

The GTA CEO was able to meet with Head of Network Development Long Haul for Condor Airlines Wilken Bellmann and his Junior Manager Ruben Schmidt. Coming out of that meeting it was agreed that focus should be placed on growing Winter season bookings.

CEO Maher says, “ I was excited to hear that CONDOR is partnering with Caribbean Airlines and are in negotiations with LIAT for connecting flights. This is great news for us especially for Summer 2017. Germans can check-in in Frankfurt and connect seamlessly with luggage on LIAT to Pure Grenada. CONDOR are also code sharing with Air China so it makes Frankfurt a seamless hub to Asia for Grenada.”

Subsequently, meetings were held with key persons at Thomas Cook/Neckermann and DerTouristik/Meier’s Weltreisen Tour Operators to discuss the promotion of destination Pure Grenada. Ideas were shared on how to reach the travel agents who sell long haul destinations through special mailings, cooperative advertising and increased roadshows.

As part of the visit, the CEO and German sales team representatives ensured that they paid visits to travel agents in Wiesbaden and at Frankfurt Airport to engage them on selling Grenada as a destination. The selection of hotels in the catalogues were explained and the reasons why Germans would love the destination were highlighted. Ms. Maher is fluent in the German language and conducted all meetings and interviews in German.

During the busy period, CEO Maher was also able to conduct interviews with Sylvia Raschke from Touristik Aktuell and Martina Feyerherd from FVW AG. Both journalists were provided with statistics on visitor arrivals from Germany. In addition, they were updated on new hotel and attraction developments and are excited about the destination.

Posted in: 2017 News, Blog, Destination News

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