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Top Influencers to be Recognised at Caribbean Week New York

BRIDGETOWN, Barbados (3 March. 2019) – For the first time since its introduction in 2003, influencers will be able to compete for an award in the Caribbean Tourism Organization (CTO) travel media awards programme this year.

In keeping with social media trends and the organisation’s objective of recognising all media, the CTO has added the ‘I Have Influence’ award to the contest in recognition of the growing number of influencers who contribute to telling the Caribbean’s story.

The ‘I Have Influence’ award will be given to the influencer judged to have executed the best campaign that has delivered results based on agreed objectives. Entrants will be required to submit a summary of the brief, the objectives and goals of the campaign or activity, any key performance indicators agreed to measure the success of the campaign,  how the campaign was planned and what collaboration took place, any research undertaken, tools and technologies used and challenges that were overcome, the methodology used use executing the campaign, and how it satisfied the performance indicators.

It was only last year that the CTO introduced two social media categories to the contest -the ‘Up the Social Ladder’ category for the best social media marketing campaign by a CTO member country and ‘Look, I’ve Gone Social’ for the most outstanding social media coverage of an event or activity by a journalist. Both categories will be part of this year’s awards programme.

There are twelve categories altogether for this year’s awards, which will be presented at the Travel Industry Awards Dinner on Thursday 6 June during Caribbean Week New York. The deadline for the receipt of entries is Friday 5 April 2019.

For further details, including the categories, the rules governing the contest and guidelines for submission, as well as to submit entries, visit www.onecaribbean.org or click on the following link: https://bit.ly/2XCqIlw.

Organised by CTO-USA, Inc, Caribbean Week New York will take place from 1-8 June with a programme throughout New York City that includes key business meetings held at the Wyndham New Yorker Hotel. The week is designed to raise awareness of the Caribbean’s diverse tourism industry and further enhance the Caribbean region’s cultural tapestry. Combining exciting consumer-oriented and informative business sessions with Caribbean-inspired cuisine, lively entertainment, authentic cultural experiences and networking opportunities, Caribbean Week New York is the largest Caribbean tourism activity in the city.

Posted in: 2019 News, Blog, Caribbean Week, Media Awards

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CTO Announces the Winners of the 2018 Caribbean Travel Media Awards

London, UK 7 November, 2018: The Caribbean Tourism Organization has announced the winners of the 2018 Caribbean Travel Media Awards. On Monday, 5 November over 60 members of the UK media joined visiting Caribbean Ministers, UK Chapter Members and Caribbean partners at an exclusive networking evening, held at the Fox @Excel, to celebrate the winners and runners up of the ten category awards.

The big winner on the night was Ursula Barzey of Caribbean & Co., who scooped the ‘Best of the Best’ award out of over 130 entries for her consistency in producing outstanding content about the Caribbean. Other award wins for Ursula were in the Best Social Media category for an all-encompassing #NextStopGrenada Campaign; and Best Caribbean Round up for an insightful 10 facts-about-the-Caribbean-region enthusing travellers to refine their travel search.

In the very competitive Best Consumer Feature category, Will Bruton won on all counts for his dazzling account of an authentic sailing holiday in ‘Fall in Love with Antigua’ in *Yachting Monthly.

The award for Best Travel Trade went to Tamara Hinson for an excellent Tobago Nature Tour review in Travel Weekly while the award for Best Online Feature went to Rupert Parker for his quirky and fun story of Mangoes, Food and History in Nevis for metro.co.uk.

Sally Peck picked up the Best National Newspaper award for an enticing ‘Nevis, Me and a Honeymoon for One’, feature in the Telegraph, with Best Regional Newspaper going to Hannah Stephenson for her account of volunteering in Jamaica, published across 40 regional newspapers, including yorkshireeveningpost.co.uk.

Amongst the other accolades were Blogger duo, Yaya and Lloyd of Hand Luggage Only, who won the Best Blog Post award for their captivating stories and images of St. Kitts across their social media platforms entitled Your Essential Guide of Things to do in St Kitts.

The Best Broadcast award was won by *BBC Two’s excellent production of ‘An Island Parish Anguilla – After the Hurricane’ which offered a heart-warming overview of life on the island a year after the hurricane and as the re-building begins. Finally, Best Photojournalism was won by Julianna Barnaby for a ‘Nevis Travel Guide’ Things to do in Nevis featuring brilliant imagery and content in her blog, The Discoveries Of.

Opening the Awards Ceremony Carol Hay said, “The standard of entries this year was extremely high and I was pleased to note such highly engaging and informative articles, digital and non-digital, as well as great video and photography. On behalf of the Caribbean Tourism Organization, I would like to congratulate all the finalists, especially our winners and our 2018 overall winner, Ursula Barzey. Each entry plays its part in raising awareness of the Caribbean as a region, and this year has been no exception. I would also like to thank the Judges for their excellent reviews and scoring and the sponsors who very generously provided the prizes.”

The 2018 Caribbean Travel Media Awards winners, runners-up (2nd and 3rd place respectively) and sponsors were:

Best Travel Trade Feature:
1st place: TAMARA HINSON ‘Tobago Natural Tour’, Travel Weekly
2nd : Laura French (Travel Weekly)
3rd: Andrew Doherty (TTG)
Sponsor: Bahamas Tourist Office-London

Best National Newspaper Feature:
1st place: SALLY PECK, ‘Nevis, me and a honeymoon for one’
2nd : Tamara Hinson (Express Weekend)
3rd: Keith Miller (Telegraph)
Sponsor: Saint Lucia Tourism Authority

Best Regional Newspaper Feature:
1st place: HANNAH STEPHENSON, ‘Here’s to Voluntourism’, PA
2nd: Oxford Mail/Oxford Times
3rd: Nicola Brady, Evening Standard
Sponsor: InterCaribbean

Best Consumer Feature:
1st place: WILL BRUTON, ‘Fall in love with Antigua’, Yachting Monthly
2nd : Vitali Vitaliev, Geographical
3rd: Fred Mawer, Sunday Telegraph and Katie Bowman, Sunday Times Travel Magazine
Sponsor: Discover Dominica Authority

Best Broadcast TV and Radio Feature:
1st place: DONNA CLARKE & CHRIS MITCHELL, An Island Parish Anguilla – After the Hurricane
2nd: Alison Hammond, ITV
3rd: Cathy Bartrop, Travelguru TV
Sponsor: St. Kitts Tourism Authority

Best Online Feature:
1st: RUPERT PARKER, ‘Stunning beaches and bags of culture in Nevis’, Metro.co.uk
2nd: Oliver Smith, Telegraph Online
3rd: Amy Hopkins, Family Traveller
Sponsor: Kuoni

Best Blog Feature:
1st place: LLOYD AND YAYA, ‘The Essential Guide to visiting St. Kitts’, Hand Luggage Only
2nd: Macca Sherifi, Adventurous World
3rd: Terry Lee, LiveShareTravel
Sponsor: Antigua & Barbuda Tourism Authority

Best Piece of Photojournalism:
1st place: JULIANNA BARNABY, ‘Nevis Travel Guide’,  The Discoveries of
2nd: Andrew & Emily, Along Dusty Roads
3rd: Nick Robertson-Brown, Scubaverse
Sponsor: Tobago Tourism Agency

Best Social Media Campaign:
1st place: URSULA BARZEY, ‘#NextStopGrenada, Caribbean & Co.
2nd: Caroline & Nick Robertson-Brown, Scubaverse
3rd: Heather Cowper, Heather on her travels
Sponsor:  St. Vincent and the Grenadines Tourist Office

Best Caribbean Round Up:
1st place: URSULA BARZEY, ‘10 Facts About The Caribbean Region’, Caribbean & Co.
2nd: Heather Cowper, Heather on her travels
and Nigel Tisdall, Telegraph
Sponsor: Caribbean Tourism Organization

About the Caribbean Media Awards
The Caribbean Travel Media Awards celebrate and reward the very best representation of the Caribbean by the media industry in the areas of writing, photography, digital media, broadcast media, publishing and trade. Within each category, points are awarded for the Best representation of the Caribbean as an attractive region to travel to; Best representation of the island featured within the Category; Best promotion of the key USP’s of the island featured within the Category and, finally, Originality of the campaign, article, video or blog.   The 2018 Caribbean Travel Media Awards were reviewed and judged by a panel of 11 Judges, made up of high-profile individuals representing the travel industry and media.

Posted in: 2018 News, Blog, Corporate News, Media Awards

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New Categories Added For Caribbean Travel Media Awards

BRIDGETOWN, Barbados, 5 March, 2018 –   Two new categories have been added to this year’s Caribbean Travel Media Awards to be presented by the Caribbean Tourism Organization (CTO) during Caribbean Week New York.

Both awards are for social media and are among changes for this year’s Caribbean Tourism Industry Awards programme.

This year the CTO introduces the Up the Social Ladder award for best social media campaign by a member country and the Look, I’m Going Social award for most outstanding social media coverage of an event or activity in, or about, a CTO member country by a journalist or influencer.

In addition, for the first time ever the awards will be presented at a dinner, after being a luncheon event from its inception.

“Social media has become an important tool in the coverage of tourism, and both our members and the media are increasingly using the various platforms to tell compelling Caribbean stories. Therefore, we believe now is the time to introduce these awards to make the categories of awards more reflective of the ways the public consumes information,” said Sylma Brown, the head of the CTO New York office, which organises Caribbean Week New York.

“The decision to make it an evening event came after feedback from our members, who felt this was one way of giving the awards programme the stature it deserves,” Ms. Brown added.

During the Caribbean Travel Industry Awards Dinner, the CTO will also present its Lifetime Achievement Award, the allied members’ Jerry, Allied and Special Recognition Awards will be presented, and Jamaica will hand out its Marcia Vickery and Marcella Martinez awards. Tickets are US$250 per person or US$2250 for a table of ten.

The following are the categories for this year’s Travel Media Awards to be presented to journalists from US and Caribbean-based media:

I Couldn’t Have Written It Better Myself

  • Best Feature Article in a US-based Consumer Newspaper

Been There, Wrote That

  • Best Feature Article in a US-based Consumer Magazine

Inner Circle King/Queen

  • Best Feature Article in a US-based Trade Publication

Oh Snap!

  • Best Photograph in Conjunction with a Feature Article

Golden Mic

  • Best Feature Broadcast

 Virtual Visitor Award

  • Best Feature in an Online publication not including blogs

Up the Social Ladder

  • Best Social Media Marketing Campaign by a CTO Member Country

Look, I’ve Gone Social

  • Most Outstanding Social Media coverage  of an event or Activity by a journalist or influencer

Me Too! I Rediscovered Home! 

  • Best Feature by a Diasporan Journalist in US or Caribbean Media

No Anansi Story!

  • Best Feature by a Caribbean-based  Journalist that appeared in Caribbean-based media

Oh My Word, I Blogged!

  • Best Caribbean Travel Blog Posting

The deadline for receiving entries is Friday 6 April at 11:59 Pacific Standard Time.

The blog award is given to the person voted as having written the best travel blog posting about the Caribbean or any CTO member country. The winner is decided by public vote.

Bloggers are asked to enter via the following link: https://ctobesttravelblog2018.pgtb.me/z5k1wp. Voting begins on Monday 9 April at 12:01 a.m. Eastern Standard Time and ends on Friday 18 May at 11:59 p.m. PST.

All other entries must be submitted in the following formats via https://caribmediaawards.pgtb.me/dDmC8s.

Caribbean Week New York, which takes the sights, sounds, tastes, colours and attributes of the Caribbean to the vibrant American city, takes place from 2-8 June, 2018.

Posted in: 2018 News, Blog, Caribbean Week, Media Awards

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Canadian travel industry partners recognised by the Caribbean Tourism Organization

TORONTO, Canada, 22 November, 2016 – Two Canadian travel industry partners have been recognized by the Caribbean Tourism Organization (CTO) for their contributions to the region’s development through tourism.

The CTO presented its Special Recognition Award to WestJet and Flight Centre Ltd at the Caribbean Tourism Industry Awards Luncheon in Toronto on 22 November held as part of Caribbean Media Day organised to underscore the importance of the Canadian market to the Caribbean.

WestJet’s award was “in appreciation of your unquestionable commitment to the development of the Caribbean through tourism by providing a decade of outstanding, uninterrupted service to the region” while Flight Centre Ltd was “in recognition of your significant impact on the development of the Caribbean through tourism and your outstanding contribution to the region”.

2016 marks a decade of WestJet service to the Caribbean, with the Bahamas being its first international destination.

Flight Centre Ltd is a leading retailer of travel products and services for the leisure and corporate markets. Its wholesale brand GOGO Worldwide Vacations supplies a variety of services, including packages, accommodation, tours and cruises, and is its largest global supplier of land product.

From left: Gavin Miller, Flight Centre’s VP of retail operations; Hugh Riley, CTO’s secretary general and Andrew Jones of Flight Centre’s product department. Below (from left) Lyell Farquharson, WestJet’s VP of sales and distribution; Hugh Riley and Dave Cecco, director of Westjet product

From left: Gavin Miller, Flight Centre’s VP of retail operations; Hugh Riley, CTO’s secretary general and Andrew Jones of Flight Centre’s product department. Below (from left) Lyell Farquharson, WestJet’s VP of sales and distribution; Hugh Riley and Dave Cecco, director of Westjet product

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Posted in: 2016 News, Blog, Caribbean Week, Media Awards

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