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St. Kitts Shines in US Roadshow 2019

Basseterre, St. Kitts – A signature activity in US, the St. Kitts Tourism Authority conducted its 2nd annual Destination St. Kitts & Nevis US Roadshow 2019 from Monday, March 25 to Friday, March 29.  The week-long series of 6 events were held in New York, New Jersey, Atlanta, Houston, Farmer’s Branch (Texas) and Dallas in order to grow visitor arrivals from these gateway markets and supporting flow markets. These events were designed to educate travel agents, tour operators, MICE buyers, wedding and honeymoon planners, media and experiential lifestyle consumers about everything the destination has to offer both business and leisure travelers.

Read more: http://adams-pr.com/st-kitts-shines-us-roadshow-2019/

Posted in: 2019 News, Blog, Destination News

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Puerto Rico Selected as Host for Prestigious World Travel & Tourism Council Global Summit

SAN JUAN, April 4, 2019 – Discover Puerto Rico, the Island’s first-ever and new Destination Marketing Organization, today announced that the Island will serve as the host for the World Travel & Tourism Council 2020 Global Summit, following the formal announcement made by WTTC at today’s closing ceremony of the 2019 Summit in Seville, Spain. Representing the global private sector of travel & tourism, the Global Summit is regarded as the most important worldwide event in the sector, and gathers significant global business leaders, yearly.

“We’re honored to have been chosen as host destination for the upcoming World Travel and Tourism Council 2020 Global Summit. Puerto Rico is a place where rich culture and natural wonders lay the foundation for an immense bounty of one-of-a-kind experiences. We’re thriving as a destination of global importance and hosting this Summit will elevate even further our tourism offering, positively impacting the local economy. We look forward to welcoming the global tourism industry next year to discover all that Puerto Rico offers,” said Brad Dean, Chief Executive Officer of Discover Puerto Rico.

In Puerto Rico, the travel industry employs roughly 77,000 people, contributes 6.5% to the Island’s GDP and impacts a noteworthy 17 additional sectors of the economy. This, on the rise given the Island’s increasing popularity as a must-visit destination on a global scale, and validated given the selection by the WTTC, as the first U.S. Island territory to host the respected event.

“We are delighted to bring next year’s Global Summit to the beautiful tropical Caribbean island of Puerto Rico, a welcoming and diverse destination that is attracting travelers from all over the world,” said Gloria Guevara Manzo, President and CEO of WTTC. “We’re particularly excited because the destination provides ease in traveling and doing business since Puerto Rico is a US territory yet has the allure of the Caribbean.”

The WTTC Global Summit will be held from April 21-23, 2020 at the District San Juan, a five-acre hospitality and entertainment district opening later this year. The complex is currently being designed and poised to be the most vibrant and popular setting for events, conventions and performances in the Caribbean.

Puerto Rico’s unique history and offerings set it apart as a global destination, including a fusion of Taino Indian, Spanish and African cultures, seen vividly in the food, music and architecture. Found on the Island is El Yunque, the only tropical rainforest in the U.S. forest system; three of the world’s five bioluminescence bays; and El Monstruo, the longest zip line in the Americas. Visit DiscoverPuertoRico.com for more information on the destination and its variety of offerings and lodging options.

About Discover Puerto Rico:

Discover Puerto Rico is a newly established private, not for-profit Destination Marketing Organization (DMO) whose mission is to make Puerto Rico visible to the world as a premier travel destination. The DMO will bring prosperity to the people of Puerto Rico by collaboratively positioning the Island’s diversity and uniqueness for leisure, business and events. It is responsible for all global marketing, sales and promotion of the destination and works collaboratively with key local governmental and non-governmental players throughout Puerto Rico’s visitor economy and community at large, to empower economic growth. To discover all the beauty the Island has to offer, visit DiscoverPuertoRico.com.

 

Posted in: 2019 News, Blog, Destination News

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Social Enterprise Award Added to the CTO’s Sustainable Tourism Awards Programme

BRIDGETOWN, Barbados (27 March 2019) – Caribbean enterprises that act as social change agents through tourism innovation will be recognised by the region’s tourism development agency.

The Caribbean Tourism Organization (CTO) is this year introducing the Tourism Social Enterprise award to its sustainable tourism awards programme to demonstrate in a tangible way its support for businesses or individuals that use creative ways to show how tourism can support societal development.

“Social entrepreneurship is exemplified when an enterprise’s core business activity has positive spin-off benefits to solve or bridge community-based problems. This business development approach is highly progressive and one which the CTO seeks to promote, as it focuses on creating positive changes in society through innovation,” says Amanda Charles, the CTO’s sustainable tourism development specialist.

“The award will recognise and validate the efforts and contribution of business ventures that are making a dedicated and tangible commitment to community development as an expression of their corporate social responsibility policy. It seeks to identify entities that are not just in the business of tourism, but rather those that have gone further to leverage tourism as a strategic means of addressing distinctive challenges faced by people in society,” Charles adds.

This Social Enterprise award is being introduced in collaboration with the Compete Caribbean Partnership Facility – a partnership between the Caribbean Development Bank, the Inter-American Development Bank, the Government of Canada and the UK Department for International Development – which supports innovative and practical solutions that stimulate economic growth and increase productivity in micro small and medium enterprises.

The new award is open to public and private sector entities, tourism enterprises, communities or individuals that seek to address specific social ills and unmet needs while generating widespread benefits from tourism business activities via tourism business activities. It is one of eight categories of awards to be presented at the CTO’s Sustainable Tourism Conference scheduled to be held in St. Vincent and the Grenadines in August.

 Applicants may also submit entries the following categories:

  • Excellence in Sustainable Tourism Award
  • Destination Stewardship Award
  • Sustainable Accommodation Award
  • Community Benefit Award
  • Culture and Heritage Protection Award
  • Nature Conservation Award
  • Agro-Tourism Award

The closing date for receipt of applications is 16 June, 2019. For more information, including entry guidelines click on the following link: https://ctostawards2019.pgtb.me/rTV0cJ.

CTO’s sustainable tourism awards programme has been in existence for 15 years and recognises unique and innovative tourism products that embrace sustainable tourism concepts and core values, and help to enhance tourism product offerings. A panel of experts selected by the CTO, representing various sectors of the tourism industry at the national, regional and international levels, will judge the awards.

Posted in: 2019 News, Blog, Corporate News

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Nevis Rolls Out the Red Carpet

Charlestown, Nevis, March 22, 2019: One of the gems of the Caribbean rolled out the red carpet yesterday for the arrival of Their Royal Highnesses the Prince of Wales and The Duchess of Cornwall, who set foot on Nevisian soil as part of their historic Caribbean Tour.

“We are delighted that the Prince of Wales and the Dutchess of Cornwall visited our beautiful island of Nevis. Hundreds turned out to welcome the Royals who received a truly warm welcome from the people of Nevis” said Honorable Nevis Premier Mark Brantley. “We are especially pleased that Prince Charles has returned to Nevis since his last visit was some 45 years ago. Nevis continues to have a love affair with the Royals who have at various times visited our shores. We wish the Royal couple continued success on their Caribbean trip.”

On their arrival at the Charlestown Port, the Royal couple was greeted by a welcome party, comprising of Deputy Governor General Her Honour Hyleeta Liburd, Premier of Nevis Hon. Mark Brantley, Deputy Premier Hon. Alexis Jeffers, Hon. Spencer Brand, Hon. Eric Evelyn, Hon. Troy Liburd and Hon. Hazel Brandy-Williams, as well as scores of students and members of the general public.

The Prince of Wales and the Duchess of Cornwall were escorted to Government House at Bath Plains, where a reception had been planned that included cultural presentations by the masquerades of the Nevis Cultural Development Foundation, the Bath Village Community Tourism Group, and the Charlestown Primary School Pan Jammers.

While His Royal Highness Prince Charles departed the island, to return to St. Kitts to participate in engagements planned there, the Duchess of Cornwall and the Deputy Governor General visited The Hermitage Inn owned by the Lupinacci family. Before it was transformed into a plantation inn, The Hermitage was a Great House built sometime between 1670 and 1740.  Today, it is a plantation inn that offers traditional Nevisian hospitality and lifestyle for up to 35 guests, who stay in reconstructed gingerbread cottages “uniquely-named for the stories they tell.” A “must see” on Nevis, The Hermitage boasts of original cuisine, a collection of antiques, old-fashioned gardens, horses, carriages and local arts and crafts.

Posted in: 2019 News, Blog, Destination News

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Antigua and Barbuda Launch New Global Summer Campaign #WhatCoolLooksLike

St. John’s, Antigua (March 21, 2019) – The Antigua and Barbuda Tourism Authority has unveiled its new global summer campaign, #WhatCoolLooksLike, which is expected to convey the trendiness of the destination and its appeal as the ideal summer vacation spot for visitors looking for enjoyable experiences. The campaign draws on what makes the country special and seeks to depict in a creative and engaging way the “coolness” of the destination.

Antigua and Barbuda’s Minister of Tourism & Investment, The Honourable Charles ‘Max’ Fernandez has high praises for the creative team, adding that the new campaign is timely and reinforces the messages the islands have been promoting in recent years. “Antigua and Barbuda’s weather during the summer is so much cooler than in other regions, our beaches are serene, and while there are numerous events to enjoy, the pace remains unrushed. The #WhatCoolLooksLike summer campaign brings to life what we have been saying for years, and we thank the team for helping us convey this message in a vivid and imaginative way to potential visitors across the globe. The campaign is being executed in all our major source markets with consumers being enticed to visit Antigua and Barbuda to take advantage of the cool summer savings on offer, as well as the destination’s cool climate,” notes Fernandez.

The multi-faceted summer campaign includes a combination of traditional and digital media and will utilize a variety of tactical trade and consumer activations to ensure the success of the initiative.

The #WhatCoolLooksLike Summer Campaign offers consumers major savings on their vacation to Antigua and Barbuda for travel during the periods April – October, 2019.  The savings will be available at participating tour operators, airlines and hotels.

A key element of the campaign is the #WhatCoolLooksLlike Ambassador Program, which comprises a carefully curated selection of local influencers who the Authority believes encompass what “cool” looks like. These Ambassadors have been commissioned to utilize their social media presence and their country, Antigua and Barbuda as their backdrop during the six-month run of the campaign, to share the wealth of awe-inspiring experiences provided in the twin-island state.

Another initiative is the Global Sweepstakes launched today which runs through May 21. Entrants will be asked to opt-in by location in order to upload a video or photo that depicts what cool looks like. At the end of the two-month contest, two random winners will be chosen: One from our overseas source markets will win a complimentary 4-day/3-night stay at the Verandah Resort and Spa in Antigua; while one local will win a 2-night, 3-day stay at the Harbour Island Residences in Jolly Harbour. The local element of this campaign was so designed to allow for local participation and engagement, creating a platform where local Antiguans and Barbudans become advocates for the destination.

The Antigua and Barbuda Ministry of Tourism and the Antigua and Barbuda Tourism Authority will host a variety of events, including The Antigua Sailing Week, The Optimist World Championships, The Antigua and Barbuda Sportfishing Tournament, Antigua and Barbuda Restaurant Week and Antigua’s Carnival: The Caribbean’s Greatest Summer Festival, providing additional enticements for visitors to travel this summer.

Posted in: 2019 News, Blog, Destination News

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CTO Scholarship Foundation Announces the Bonita Morgan Memorial Scholarship

BRIDGETOWN, Barbados (26 March 2019) – The Caribbean Tourism Organization (CTO) programme which supports Caribbean students pursuing studies in tourism and related subjects has announced the Bonita Morgan Memorial Scholarship in honour of its former head of human resources.

In a tribute to Morgan, who passed away in April 2018 after serving 22 years as the CTO’s director of human resources and later, the director of resource mobilization and development, the CTO Scholarship Foundation is offering up to US$5,000 to Caribbean nationals currently employed by national tourism organisations seeking to strengthen their skills in tourism education or human resources development.

“Bonita Morgan dedicated her career to the development of Caribbean people through education and professional training, and her passion guided her work within the CTO. She held the belief that the region needed to develop leaders for this critical industry and so she developed programmes to teach Caribbean students, at an early age, the importance of the industry to the economic well-being of the region, with the expectation that they would pursue a career in tourism,” said Sylma Brown, director of CTO-USA and treasurer of the CTO Scholarship Foundation. “She was a driving force behind the foundation, therefore, it is fitting that we should honour her memory and the work she did to develop a world-class tourism workforce in the region, by introducing this scholarship in her name.”

The Bonita Morgan Memorial Scholarship is one of several new scholarships introduced this year in an enhanced and expanded programme, which includes scholarships of up to $5000 in public relations and communications; tourism education or human resources development; hotel, resort, or villa development, design and/or planning; and aviation or air transport technologies.

The full list of scholarships and grants, along with criteria for qualification, can be found at https://bit.ly/2JhVfO3. Applications are currently being accepted and the deadline for submitting entries is Friday, 19 April 2019 at 11:59 p.m. Pacific Time. All applications must be submitted online at https://bit.ly/2VeNQUX. Applications will not be accepted via mail, email or fax. The foundation selects individuals who demonstrate high levels of achievement and leadership both within and outside the classroom and who express a strong interest in making a positive contribution to Caribbean tourism.

Individuals who wish to make a contribution to the CTO Foundation can do so via its GoFundMe page at https://www.gofundme.com/cto-scholarship-foundation.

The CTO Foundation is a 501 (C)(3) entity established in 1997 with the aim of training and developing future leaders for the Caribbean tourism industry by funding studies in tourism and tourism-related subjects, hospitality and language. Since its inception, the foundation has raised over US$1 million in scholarship funds and has provided over 280 grants and scholarships.

Posted in: 2019 News, Blog, Destination News

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